# Stray Kids’ Han Just Became Tod’s Newest Global Ambassador – And His Visuals Are Unmatched!

URL: https://technosports.co.in/stray-kids-han-just-became-tods-newest/  
Published: 2026-06-15  
Updated: 2026-06-15  
Author: Reetam Bodhak

Italian luxury house Tod’s just made the smartest fashion move of 2025 — naming Stray Kids’ Han (Han Jisung) as their newest global brand ambassador, and STAYs are collectively losing their minds!

The announcement came with a breathtaking black-and-white campaign shot: Han in a tailored Tod’s leather jacket, effortlessly serving model-tier visuals while holding their iconic Di Bag. The caption? “Crafted by hand, driven by passion” — a perfect match for someone who literally handwrites every single song he produces.

This marks Tod’s first-ever K-pop male ambassador, proving Han’s fashion influence has officially crossed into luxury territory.

## Han x Tod’s Ambassadorship – Stray Kids

| Detail | Info |
| --- | --- |
| Brand | Tod’s (Italian luxury house) |
| Ambassador | Han Jisung (Stray Kids) |
| First Campaign | Spring/Summer 2025 Di Bag collection |
| Role | Global brand ambassador |
| Historical Significance | Tod’s first male K-pop ambassador |
| Estimated Deal Value | Undisclosed (industry sources say 7-figure) |

Han joins a prestigious ambassador lineup that includes global A-listers — [Tod’s](https://en.wikipedia.org/wiki/Tod%27s) is known for their understated Italian craftsmanship and has been expanding aggressively into the Asian luxury market since 2023.

> Tod’s is pleased to announce K-pop artist HAN of Stray Kids as its new Brand Ambassador.   
> With his creativity, positive energy, and global influence, HAN embodies the spirit of a new generation while reflecting the timeless values that have defined Tod’s for generations,… [pic.twitter.com/AmFrP8CX5b](https://t.co/AmFrP8CX5b)
>
> — Tods (@Tods) [June 15, 2026](https://x.com/Tods/status/2066423035121312033?ref_src=twsrc%5Etfw)

STAYs are rightfully celebrating — from writing 100+ songs to walking luxury campaigns, Han’s versatility is genuinely unmatched in 4th gen.

More Stray Kids domination → [Stray Kids Brand Deals 2025: Every Luxury Partnership Ranked](https://technosports.co.in/stray-kids-brand-ambassador-deals-2025)

## The Fashion World’s Reaction

- “Han doesn’t wear clothes — clothes wear him” — trending on fashion Twitter
- Italian Vogue already requesting an editorial feature
- Tod’s stock reportedly saw a minor uptick post-announcement (STAY power is real)

This is the same Han who casually wrote “God’s Menu” and “Back Door” — now he’s fronting Italian leather campaigns. The range is astronomical.

## FAQs

### **Is this Han’s first luxury ambassadorship?**

  
No — he previously partnered with a Korean beauty brand, but Tod’s is his first global luxury role!

### **Will Han appear in Tod’s runway shows?**

Not confirmed yet, but insiders hint at a Milan Fashion Week appearance this September!