Blockchain-based fantasy sports platform, Sportiqo, has launched a new digital campaign featuring cricketer Robin Uthappa to promote its innovative sports solutions and engage with sports enthusiasts worldwide.
Sportiqo launches new digital campaign with Brand Ambassador Robin Uthappa – ‘Khel On, Trade On’
The campaign, called “Khel On. Trade On,” will showcase Uthappa as the brand ambassador of Sportiqo, highlighting the company’s cutting-edge sports technology products and services, and demonstrating how users can learn about financial trading by applying their skills and knowledge of their favourite sport.
The campaign will feature a series of videos on various social media platforms to connect with sports fans and promote Sportiqo’s offerings. The company aims to inspire and empower sports enthusiasts worldwide to unleash their sports IQ and learn about stock trading while engaging in their favourite sport.
Sportiqo launched its operations in India in February and has already amassed 55,000 active users through its beta launch. The company has raised $1.25 million (Rs. 10 crores) in the pre-seed round from angel investors with a focus on user acquisition in its first phase post-launch.
The cricket stock market has already covered the Indian Premier League (IPL) and the Pakistan Super League (PSL) and is now live for the biggest T20 league in the world.
