# Spider-Man: Brand New Day Shatters Avengers: Endgame’s All-Time Preview Record With $72 Million

URL: https://technosports.co.in/spider-man-brand-new-day-avengers-endgames-72-m/  
Published: 2026-08-02  
Updated: 2026-08-02  
Author: Ankush Mallick

History has been made. *[Spider-Man: Brand New Day](https://in.bookmyshow.com/movies/mumbai/spider-man-brand-new-day/ET00447840)* has set a new all-time box office preview record, pulling in **$72 million** before its official wide release on July 31 — beating the previous mark of $60 million held by *Avengers: Endgame*. A record once considered untouchable has fallen, and the web-slinger has done it in spectacular fashion.

These numbers are even more impressive given that Spider-Man is a solo endeavour rather than a crossover-style venture for the cinematic universe, and that Brand New Day is likely the first of a planned second trilogy for Holland’s take on the character.

## The Record-Breaking Numbers

Marvel Studios’ latest offering caught a staggering $72 million from Thursday previews on 4,300 North American screens — topping the $60 million that *Avengers: Endgame* took in 2019 before it scored the top marks for its opening weekend with $357.1 million domestically and an unbelievable $1.2 billion globally.

![Spider-Man Brand New Day](https://images.technosports.co.in/2026/08/Spider-Man-Brand-New-Day-819x1024.jpg)

*Spider-Man: Brand New Day* earned a **$168 million domestic opening day** — including $72 million from previews — passing the $157 million opening day record held by *Avengers: Endgame*.

The $72 million preview total, also a record, included Wednesday early access screenings held for Prime Video subscribers while Thursday screenings started at noon compared to 6 PM for *Endgame*, meaning more screenings to satisfy demand.

| Record | Spider-Man: Brand New Day | Avengers: Endgame |
| --- | --- | --- |
| Preview Earnings | $72 million | $60 million |
| Opening Day (including previews) | $168 million | $157.4 million |
| Projected Opening Weekend (Domestic) | $260M–$280M+ | $357.1 million |
| Opening Weekend (Worldwide) | TBD | $1.2 billion |

## Opening Weekend Projections

Sony and Marvel’s *Brand New Day* is aiming to make between $260 million and $280 million in its opening weekend, which would make it the second biggest launch of all time — behind *Endgame* and above *Spider-Man: No Way Home*. Some estimates even put the *Brand New Day* opening above $300 million, but Sony is playing it safe and offering a more conservative projection.

With this start, *Spider-Man: Brand New Day* is firmly within striking distance of that record, as the film is also set for a 5-day opening record overseas of at least $850 million.

Combined with the third weekend of Universal’s *The Odyssey*, *Brand New Day* should also set a new record for the highest overall domestic weekend in box office history, which reached $402 million on the launch weekend of *Endgame*. Such a result would push domestic grosses for the year to date past the $6 billion mark, making it all but certain that it will reach $10 billion by year’s end for the first time since the Covid-19 pandemic.

## How It Compares to Other Spider-Man Films

The previous Spidey flick, *Spider-Man: No Way Home* currently stands as the second-highest domestic opening of all time with $260 million across its debut weekend in 2021.

Holland’s last adventure, which had the crossover star power of past Spidey actors Tobey Maguire and Andrew Garfield, opened to $327 million internationally and $587 million globally, going down as the third-best worldwide start in history.

| Film | Domestic Opening Weekend | Worldwide Opening |
| --- | --- | --- |
| Avengers: Endgame (2019) | $357.1 million | $1.2 billion |
| Spider-Man: No Way Home (2021) | $260 million | $587 million |
| Spider-Man: Brand New Day (2026) | $260M–$300M+ (projected) | $850M+ (projected) |

Universal’s *The Odyssey* had previously led the way in 2026 previews with $17.6 million, followed by *Toy Story 5* at $17.5 million and *Michael* with $12.6 million — numbers that *Brand New Day* has utterly dwarfed.

## Critical Reception: Near Universal Acclaim

The fourth *Spider-Man* film starring Tom Holland has earned sterling audience scores across the board, including an **A on CinemaScore** and Rotten Tomatoes scores of **91% critics** and **98% audience**.

![](https://images.technosports.co.in/2026/08/Spider-Man-Brand-New-Day-Poster-819x1024.jpg)

Smartly taking it all in a more mature, much darker direction, Cretton, with the help of a crackerjack screenplay, has expertly crafted a Spidey flick in *Spider-Man: Brand New Day* that returns the character to his roots as a NYC crimefighter focused more on the job at hand and his now somewhat altered ego.

| Score | Rating |
| --- | --- |
| CinemaScore | A |
| Rotten Tomatoes (Critics) | 91% |
| Rotten Tomatoes (Audience) | 98% |

## About the Film: Cast and Crew

The film is directed by **Destin Daniel Cretton** and stars Tom Holland as Peter Parker/Spider-Man, Zendaya as Michelle Jones, Sadie Sink as Jean Grey, Jacob Batalon as Ned Leeds, Jon Bernthal as Frank Castle/Punisher, Tramell Tillman as Bill Metzger, Michael Mando as Mac Gargan/Scorpion, and Mark Ruffalo as Bruce Banner/Hulk. It is a sequel to *Spider-Man: Homecoming*, *Spider-Man: Far From Home*, and *Spider-Man: No Way Home*, and is the **38th film in the Marvel Cinematic Universe** and the **fifth installment of Phase Six**, released on **July 31, 2026**.

| Detail | Info |
| --- | --- |
| Director | Destin Daniel Cretton |
| Writers | Chris McKenna & Erik Sommers |
| Producers | Kevin Feige, Amy Pascal, Rachel O’Connor |
| Cinematography | Brett Pawlak |
| Music | Michael Giacchino |
| Distributor | Sony Pictures |
| Release Date | July 31, 2026 |
| MCU Position | 38th MCU Film, Phase Six |

### Full Cast

| Character | Actor |
| --- | --- |
| Peter Parker / Spider-Man | Tom Holland |
| MJ (Michelle Jones) | Zendaya |
| Jean Grey | Sadie Sink |
| Ned Leeds | Jacob Batalon |
| Frank Castle / Punisher | Jon Bernthal |
| Bruce Banner / Hulk | Mark Ruffalo |
| Mac Gargan / Scorpion | Michael Mando |
| Bill Metzger | Tramell Tillman |
| Tombstone | Marvin Jones III |
| Aunt May | Marisa Tomei |
| Yelena Belova | Florence Pugh |

## The Story: What Is Brand New Day About?

Picking up in the aftermath of 2021’s *Spider-Man: No Way Home*, *Brand New Day* finds Peter Parker living in complete anonymity after Doctor Strange’s spell wiped the world’s memory of his existence. Now operating as a full-time, solitary vigilante protecting New York City from street-level crime, Peter struggles with exhaustion and deep isolation while watching his former friends MJ and Ned move on with their lives at MIT. However, when a sudden biological metamorphosis causes Peter’s arachnid powers to become volatile and aggressive, he crosses paths with the deadly Frank Castle/Punisher and a mysterious captive mutant, Jean Grey, forcing him to navigate a dark web of conspiracy, street crime, and high-stakes moral choices.

## The Industry Impact

“The demand for *Spider-Man: Brand New Day* is nothing short of astonishing,” said Paul Dergarabedian, head of marketplace trends at Rentrak. “For a film to earn more than $70 million in pre-shows is unprecedented, and it reflects massive enthusiasm among moviegoers.”

![](https://images.technosports.co.in/2026/08/Spider-Man-Poster-819x1024.jpg)

It’s the biggest pre-opening haul in cinema history, and it puts the film in serious contention for one of the largest opening weekends ever recorded.

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## FAQs

### How much did Spider-Man: Brand New Day earn in previews?

*Spider-Man: Brand New Day* pulled in $72 million in preview screenings before its official wide release on July 31, beating the previous mark of $60 million held by *Avengers: Endgame*.

### What record did Spider-Man: Brand New Day break?

The film earned a $168 million domestic opening day — including $72 million from previews — passing the $157 million opening day record previously held by *Avengers: Endgame*.

### Who directed Spider-Man: Brand New Day?

The film is directed by Destin Daniel Cretton and written by Chris McKenna and Erik Sommers, starring Tom Holland as Peter Parker/Spider-Man alongside Zendaya, Sadie Sink, Jacob Batalon, Jon Bernthal, and Mark Ruffalo.

### What are the critical scores for Spider-Man: Brand New Day?

The film earned an A on CinemaScore and Rotten Tomatoes scores of 91% from critics and 98% from audiences.

### What is the opening weekend projection for Spider-Man: Brand New Day?

Analyst tracking firms currently project a domestic opening weekend between $260 million and $280 million, with some bullish estimates pushing past $300 million.