Serie A stands resolute in its controversial decision to stage AC Milan versus Como in Perth, Australia, marking a historic first for Italian football even as La Liga dramatically retreated from their Miami venture amid massive player protests and fan backlash. While Spain’s top flight bowed to overwhelming pressure and cancelled the Barcelona-Villarreal match scheduled for December in Florida, Serie A officials remain defiant, describing the February 2026 Australian clash as essential for the league’s “survival” in the global football marketplace.
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The contrasting approaches highlight a fundamental divide in European football’s expansion strategies. Serie A CEO Luigi de Siervo has doubled down on the Perth plan, dismissing criticism from players like AC Milan’s Adrien Rabiot and Mike Maignan, while emphasizing that the match represents just “0.26% of our calendar” and constitutes a necessary sacrifice for modernization.
Global Football Expansion: Tale of Two Leagues
- La Liga: Cancelled Miami match after player protests and political pressure
- Serie A: Proceeding with Perth match despite similar opposition
- UEFA: “Reluctantly” approved both on “exceptional basis”
- Key Difference: San Siro unavailable due to 2026 Winter Olympics opening ceremony
La Liga’s Dramatic Retreat Creates Precedent
The cancellation of La Liga’s Miami spectacle represents a seismic victory for player power and traditional football values. Barcelona and Villarreal were set to make history on December 20, 2025, at Hard Rock Stadium, but coordinated protests across Spanish football brought the ambitious project crashing down within weeks of its announcement.

Spanish players delivered a powerful message through synchronized demonstrations, remaining motionless for the opening 15 seconds of every La Liga match during the seventh matchday. The Spanish Footballers’ Association (AFE) orchestrated this unprecedented show of unity, highlighting “the lack of transparency, dialogue, and coherence” from La Liga officials who had unilaterally decided to export Spanish football to American soil.
Real Madrid’s institutional opposition proved equally devastating, with captain Dani Carvajal telling La Liga president Javier Tebas that the overseas match would be “a stain” on the competition. Goalkeeper Thibaut Courtois added fuel to the fire, declaring that the Miami venture would “distort the competition” and questioning La Liga’s authority to make such fundamental changes mid-season without player consultation.
La Liga Miami Cancellation Timeline
| Date | Event | Impact | Key Players | 
|---|---|---|---|
| October 6, 2025 | UEFA reluctantly approves Miami match | Green light for December fixture | Ceferin expresses opposition | 
| October 18-20, 2025 | Player protests begin | 15-second demonstrations across Spain | AFE coordinates action | 
| October 22, 2025 | Real Madrid opposition intensifies | Institutional pressure mounts | Courtois, Carvajal speak out | 
| October 23, 2025 | La Liga cancels Miami match | Historic retreat announced | Tebas admits defeat | 
| October 30, 2025 | Serie A confirms Perth commitment | Italian resolve strengthened | De Siervo defends decision | 
Serie A’s Calculated Gamble for Global Relevance
Despite witnessing La Liga’s humbling retreat, Serie A has chosen to interpret the Spanish collapse as validation of their more strategic approach rather than a warning against overseas expansion. The AC Milan versus Como fixture, scheduled for February 7 or 8, 2026, at Perth’s state-of-the-art Optus Stadium, represents what Italian officials believe is a more defensible proposition due to legitimate logistical constraints.
The San Siro’s unavailability during the 2026 Winter Olympics opening ceremony provides Serie A with a crucial narrative advantage that La Liga lacked. While Barcelona-Villarreal was purely a commercial venture designed to tap into American markets, Milan-Como can be positioned as a necessary relocation due to Olympic commitments, making criticism more difficult to sustain.
Como’s passionate defense of the Australian venture reveals the desperation many clubs feel about Serie A‘s declining global influence. In an emotional statement to supporters, Como described the Perth match as essential for “the survival of the league itself,” warning that failure to evolve could result in the same broadcasting collapse that devastated French football.
The Olympic Justification That Changes Everything
Serie A‘s strategic positioning around the Winter Olympics creates a fundamentally different dynamic compared to La Liga’s purely commercial Miami adventure. The Milano-Cortina 2026 games provide Italian officials with a legitimate sporting justification that shields them from accusations of crass commercialization that doomed the Spanish experiment.
San Siro’s occupation from February 6-22, 2026, for Olympic ceremonies represents an immovable obstacle that requires creative solutions. While alternative Italian venues were considered, the decision to embrace Perth as an opportunity rather than settle for a lesser domestic stadium demonstrates Serie A‘s ambitious vision for global expansion.
The Olympic connection also provides powerful symbolic resonance, linking the Perth match to one of sport’s most prestigious events while positioning Serie A as innovators willing to overcome logistical challenges through bold international partnerships.
Financial Investment Breakdown: Perth vs Miami
| Revenue Stream | Perth (Serie A) | Miami (La Liga – Cancelled) | Difference | 
|---|---|---|---|
| Government Investment | €12 million from Western Australia | Unknown US investment | Higher transparency | 
| Net Profit Projection | €8-9 million after expenses | Estimated €15-20 million | Lower but guaranteed | 
| Distribution Model | Shared among 20 clubs | Unclear benefit sharing | More equitable approach | 
| Marketing Value | Asia-Pacific expansion | North American growth | Different target markets | 
Player Resistance Meets Executive Determination
The contrasting responses from players in Spain and Italy highlight different approaches to labor relations within European football. While Spanish players successfully united through the AFE to present an unmovable wall of opposition, Italian players face a more fragmented resistance structure that Serie A officials have exploited effectively.
AC Milan’s Adrien Rabiot and Mike Maignan have voiced concerns about the 17,000-mile round trip to Perth, with Rabiot calling it “crazy to travel so many miles” for a single league fixture. However, their individual protests lack the coordinated power that Spanish players demonstrated through synchronized match-day demonstrations.

Serie A CEO Luigi de Siervo’s response to player concerns reveals the league’s hardline stance: “Rabiot forgets that, like all players, he is paid millions of euros to play football. He should have respect for the money he earns, complying with the wishes of his employer, Milan, who accepted and pushed for this match to be played abroad.”
This dismissive attitude toward player welfare contrasts sharply with La Liga’s eventual capitulation to coordinated resistance, suggesting that Serie A‘s authoritarian approach may prove more effective in pushing through controversial changes.
The Competitive Desperation Driving Overseas Expansion
Como’s extraordinary statement defending the Perth venture exposes the existential anxiety driving Serie A‘s overseas expansion efforts. The newly promoted club’s declaration that the Australian match represents a battle for “survival” against Premier League dominance reveals how Italian football perceives its diminishing global relevance.
The stark comparison to French football’s broadcasting collapse serves as a cautionary tale that Serie A officials believe justifies extreme measures. Como’s statement emphasizes that “sometimes sacrifice is essential, not for individual benefit but for the greater good, for growth, and above all, for the survival of the league itself.”
This survival narrative provides Serie A with a more compelling justification than La Liga’s purely commercial Miami venture. While Spanish football remains globally competitive, Italian clubs genuinely struggle to match Premier League revenues and global visibility, making the Perth experiment appear more desperate but potentially more necessary.
UEFA’s “Reluctant” Approval Strategy
UEFA’s handling of both overseas ventures reveals the governing body’s complex political calculations in an era of increasing commercial pressure from Europe’s major leagues. President Aleksander Ceferin’s “reluctant” approval strategy allows UEFA to maintain opposition rhetoric while avoiding costly legal battles with powerful domestic competitions.
The governing body’s statement emphasizing “regulatory gaps at global level” effectively shifts responsibility to FIFA while creating plausible deniability for future overseas ventures. This approach satisfies both traditionalists who oppose overseas matches and commercial interests pushing for global expansion.
UEFA’s insistence that these approvals “will not set a precedent” appears increasingly hollow as Serie A proceeds with Perth while other leagues undoubtedly study the Italian experiment for their own overseas ambitions.
Serie A‘s determination to proceed with the Perth experiment, despite La Liga’s humbling retreat, demonstrates that Italian football views overseas expansion as an existential necessity rather than a luxury commercial opportunity.
The Technological Infrastructure Advantage
Perth’s Optus Stadium provides Serie A with a technological showcase that enhances the marketing value of the Australian venture. The venue’s cutting-edge facilities, including 7 kilometers of integrated LED lighting and advanced Wi-Fi systems supporting 1,400 access points, position the Milan-Como match as a demonstration of modern football infrastructure.
The stadium’s 65,000 capacity and location along the Swan River create an impressive backdrop that could generate significant global television audiences, particularly in the Asia-Pacific region where Serie A seeks to expand its commercial footprint.
Milan’s previous successful friendlies at the venue, including matches against Perth Glory and Roma, provide valuable operational experience that reduces logistical risks while building local fan engagement that could translate into sustained commercial relationships.
The Domino Effect on European Football
Serie A‘s success or failure in Perth will likely determine whether other European leagues pursue similar overseas ventures despite La Liga’s Miami debacle. The Premier League, Bundesliga, and Ligue 1 are all monitoring the Italian experiment closely, with significant commercial implications riding on its reception.
A successful Perth match could validate overseas expansion as viable despite fan and player opposition, potentially triggering a wave of international fixtures across European football. Conversely, logistical problems, fan boycotts, or competitive distortions could reinforce La Liga’s retreat as the correct approach.

The stakes extend beyond immediate commercial returns to fundamental questions about football’s global future and the balance between local traditions and international commercial opportunities.
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FAQs
Why is Serie A proceeding with the Perth match when La Liga cancelled their Miami game?
Serie A has a stronger justification as San Siro is unavailable due to the 2026 Winter Olympics opening ceremony, unlike La Liga’s purely commercial Miami venture. Additionally, Serie A officials view overseas expansion as essential for the league’s survival against Premier League dominance.
What are the main differences between the cancelled La Liga Miami match and the planned Serie A Perth game?
The La Liga match faced coordinated player protests and had no logistical justification, while Serie A’s Perth match is necessary due to Olympic obligations and has backing from AC Milan. The opposition in Italy is less organized than the unified Spanish player resistance.
How much money is involved in staging the AC Milan vs Como match in Perth?
Western Australia is investing €12 million to host the match, with projected net profits of €8-9 million after expenses. The earnings will be distributed among Serie A clubs, with Milan receiving the largest share as the designated home team.
What approval does Serie A still need for the Perth match to go ahead?
Serie A has obtained five of seven required approvals, including from AC Milan, Como, all 20 Serie A clubs, FIGC, UEFA, and the Australian Federation. They still await final approval from the Asian Football Confederation and FIFA.
Could the success or failure of the Perth match influence other European leagues?
Yes, the outcome will likely determine whether the Premier League, Bundesliga, and other major European leagues pursue similar overseas ventures. A successful Perth match could trigger widespread international expansion, while failure might reinforce the traditional domestic model.
 
			 
					






