# Samsung Launches AI-Powered Business Experience Studio in Mumbai

URL: https://technosports.co.in/samsung-experience-studio-in-mumbai/  
Published: 2025-07-17  
Updated: 2025-07-17  
Author: Raunak Saha

**The future of business is here!** Samsung has unveiled its cutting-edge Business Experience Studio (BES) in Mumbai, a 6,500-square-foot innovation hub that showcases how AI and connected devices are transforming enterprise solutions. This marks Samsung’s second such facility after the successful Gurugram center.

## Samsung Business Experience Studio Details

| **Studio Info** | **Details** |
| --- | --- |
| **Location** | 28th Floor, Oberoi Commerz-II, Goregaon East, Mumbai |
| **Size** | 6,500 square feet |
| **Target Sectors** | Startups, Schools, Hotels, Hospitals, Banks |
| **Opening Hours** | 9:00AM – 6:00PM (Monday to Friday) |
| **Zones** | 4 experience zones |
| **Key Focus** | AI-powered B2B solutions |

## Four Immersive Experience Zones

### **Zone 1: Industry Verticals**

Showcases intelligent solutions for education, retail, finance, and healthcare. Features smart classrooms with interactive displays, digital advertising solutions, and [advanced diagnostic equipment](https://technosports.co.in/healthcare-technology-trends-2024).

### **Zone 2: Unified Solutions**

Demonstrates SmartThings Pro’s power in meeting rooms and hotel environments. Samsung’s revolutionary display, The Wall, creates screening solutions for automotive, government, and [corporate applications](https://technosports.co.in/enterprise-technology-solutions-2024).

### **Zone 3: Commercial Appliances**

Features commercial-grade appliances for co-living spaces and startups, including system ACs, refrigerators, and smart washing machines designed for [business environments](https://technosports.co.in/smart-office-solutions-2024).

### **Zone 4: Smart Home Integration**

Impresses with connected bedroom, kitchen, and living room scenarios, plus immersive gaming and home cinema zones for [premium residential projects](https://technosports.co.in/smart-home-technology-2024).

## Digital India Mission Support

Hon’ble Minister Ashish Shelar praised the initiative, saying it reinforces Maharashtra’s position as a leading hub for digital innovation, supporting the Digital India mission through [AI and VR technologies](https://technosports.co.in/ai-business-transformation-2024).

## Why This Matters

Samsung’s BES represents a significant push toward democratizing enterprise AI solutions. By allowing businesses to experience real-world scenarios before implementation, it bridges the gap between technology potential and practical application.

## The Bottom Line

The Mumbai studio positions the South Korean giant as a serious player in India’s B2B digital transformation journey. With hands-on experiences across multiple industries, it’s set to accelerate AI adoption in Indian enterprises.

*Visit the studio weekdays from 9 AM to 6 PM or explore more at [Samsung Business India](https://www.samsung.com/in/business/). Stay updated with [Samsung Newsroom India](https://news.samsung.com/in/) for the latest innovations.*