Sabrina Carpenter is rewriting the rules of pop longevity. Her 2016 anthem "Thumbs" just surged to #3 on the Billboard Global 200, proving catalogue gold is the future.

UMG’s strategic relaunch is a masterclass. 10 million TikTok views in one week.

Streaming numbers spiked by 150%. She isn't just back—she’s dominating the global stage like never before.

Streaming numbers spiked by 150%. She isn't just back—she’s dominating the global stage like never before.