In cricket, change is inevitable, and the ODI World Cup, a cherished institution for fans across the globe, might be at the precipice of transformation. The International Cricket Council (ICC), spurred by apprehensions voiced by its members and the official broadcaster Disney+ Hotstar, is on the brink of launching an extensive review of the 50-over format. This introspection, slated for November, seeks to address the growing concerns about the dwindling viewership and waning enthusiasm for ODI cricket.
A Glimpse of Glorious Moments
While the recent record-breaking viewership of 4.3 Crore fans on Disney+ Hotstar for Virat Kohli’s feat of equaling Sachin Tendulkar’s 49 centuries in ODIs was an extraordinary moment, it may not reflect the true picture. The forthcoming Cricket World Cup in 2023 may appear healthier compared to its 2015 and 2019 counterparts, but the long-established 50-over format is grappling with a crisis. Disney+ Hotstar, the official broadcaster, is deeply troubled by the declining viewership and stadium attendance, sounding alarm bells within the cricketing community. In response, the ICC has convened a pivotal review meeting set for November, just a day before the Cricket World Cup final.
Challenges of Length and Format of ODI World Cup
The primary challenge confronting ODI cricket is its protracted nature. A 100-over game can span close to nine hours, a stark contrast to the rapid excitement of T20 cricket that has captured the imagination of fans and broadcasters alike. Further complicating matters, numerous ODI matches have been one-sided affairs, devoid of the gripping thrillers that make cricket unforgettable. The extended duration has prompted the ICC to launch a comprehensive study aimed at streamlining the format, potentially curbing its excessive length.
Another challenge lies in the format itself. The current configuration involves ten teams engaging in a round-robin league before the top four progress to the semifinals. Critics argue that this format is excessively lengthy and lacks the thrill factor that captivates audiences.
Proposals for Improvement
In the quest to rekindle the allure of ODI cricket, various proposals are on the table. One intriguing suggestion is the introduction of a stopwatch and time penalties to ensure the timely completion of matches. While there is already a slow overrate fine in place, it hasn’t deterred teams from dragging games on endlessly.
Additionally, there is growing support for reducing the format from 50 overs to 40 overs per side. This move aims to trim the duration of matches, making them more engaging for modern audiences. It’s not unprecedented, as the 1975, 1979, and 1983 ODI World Cups were contested over 60 overs.
BCCI: The Guardians of Hope
In the face of these challenges, the fate of ODI cricket could be heavily influenced by the performance of the Indian Cricket Team in the 2023 World Cup. Just as India’s victory in 1983 ignited fervour for the format, a triumphant campaign led by the likes of Rohit Sharma could potentially rejuvenate interest.
However, concerns linger as both Rohit Sharma and Virat Kohli, two of the format’s biggest crowd-pullers, approach the twilight of their ODI careers. Together, they command the allegiance of nearly half of India’s population, the world’s most massive cricket market. Despite this, the Board of Control for Cricket in India (BCCI) remains optimistic.
According to a senior BCCI official, the format’s popularity isn’t in jeopardy, as they highlight the sustained attendance in cities like Mumbai, Chennai, and Bangalore. They dismiss concerns that the departure of Rohit and Virat would lead to a drop in interest, citing similar apprehensions when Sachin Tendulkar retired, which were ultimately proven baseless.
As the ICC prepares to scrutinize the future of ODI cricket, the sport stands at a pivotal juncture. While challenges abound, including viewership decline and format issues, the potential for revival remains undeniably promising. With innovative reforms and the unwavering support of cricket’s governing bodies, ODI cricket could find a renewed sense of purpose in the ever-evolving landscape of the sport.
The upcoming review will serve as a crucial catalyst for change, with the hope that ODI cricket can once again capture the hearts and minds of cricket enthusiasts worldwide. Its legacy is far from over, and its future, as uncertain as it may seem, holds the promise of a new era where the spirit of competition and the love of the game continue to shine.
