Tennis star Taylor Fritz’s girlfriend, Morgan Riddle, steals the show during his match against Novak Djokovic at the 2025 US Open. The 28-year-old social media influencer has become much more than just a tennis player’s girlfriend—she’s revolutionizing how younger audiences engage with professional tennis through her bold fashion choices, viral content, and authentic personality.
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Who is Taylor Fritz’s Girlfriend?
Morgan Riddle Kimm (born July 31, 1997) is an American internet personality known for posting about life on the professional tennis tour as the girlfriend of tennis player Taylor Fritz. Riddle grew up in Saint Paul, Minnesota and attended Roseville Area High School, the eldest child of Heather and has transformed from a tennis outsider to one of the sport’s most recognizable faces.
Morgan Riddle: Quick Facts
| Detail | Information |
|---|---|
| Full Name | Morgan Riddle Kimm |
| Born | July 31, 1997 (Age 28) |
| Hometown | Saint Paul, Minnesota |
| Education | Wagner College (English Literature) |
| Instagram Followers | 473K Followers |
| TikTok Followers | 602.8K Followers |
| Relationship Since | June 2020 (met on Raya dating app) |
| Career | Social Media Influencer & Content Creator |
The Social Media Empire
According to a report by Yahoo Entertainment, Morgan has around 1 million followers combined on TikTok and Instagram. Apart from this, she even has a YouTube channel, on which she has more than 113k subscribers. Her mission is clear: Riddle is an influencer who often cheers Fritz on from the stands and is on a self-declared quest to make tennis “cool” again.
Morgan’s content strategy brilliantly combines fashion, tennis culture, and authentic storytelling. Morgan Riddle, who is a social media influencer and content producer, is well-known for her stylish looks and her efforts to increase tennis’s accessibility and appeal to younger audiences, particularly on sites like Instagram and TikTok.
Career Journey: From Corporate to Content Creation
Before becoming a tennis influencer, Morgan had a diverse professional background. While in college, she began posting lifestyle content on Instagram and TikTok and worked as a model. After college, she worked in real estate and then as a media director for the company Love Your Melon and the non-profit Gamers Outreach Foundation.
After graduating college, Morgan Riddle went on to work for the real estate company Compass for nine months before pivoting back to media. She held influencer marketing roles at companies like Food Network, Love Your Melon, Hollywire and MuteSix, while simultaneously building her own personal brand.
For insights into how social media influencers are transforming sports marketing, check our digital marketing trends analysis.
The US Open 2025 Fashion Icon
Riddle, the 28-year-old model and influencer, has been a hit at Fritz’s matches like her sizzling red dress at the Australian Open, and her Wimbledon strawberry pink fit, and her look straight out of the movie “Clueless”. Riddle always brings her best to Fritz’s tennis matches.
Her recent US Open appearances have been particularly memorable. The fashion influencer and model outdid herself with a custom Big Apple ‘New York’ tank top with matching jeans. But it’s her viral “squat and slay” poses that have truly captured the internet’s attention, generating millions of views and countless discussions about bringing glamour back to tennis.
Impact on Taylor Fritz’s Career
The relationship between Morgan and Taylor extends far beyond romance—it’s a partnership that has elevated both their profiles. 4, who is looking to finally capture his first Grand Slam title after getting agonizingly close last year, losing in the finals to No. 1 ranked Jannik Sinner. Sinner also beat him in the Wimbledon semi-finals this year.
Fritz has consistently credited Morgan for his improved mental approach and career resurgence. Her presence courtside provides emotional support while her social media savvy has helped raise his profile beyond traditional tennis audiences.
You can follow all of Taylor Fritz’s matches and Morgan’s courtside fashion on the official US Open website, where their partnership continues to captivate global audiences.
Breaking Tennis Traditions
Morgan represents a new generation of tennis personalities who understand that sport and entertainment are increasingly intertwined. Riddle is a social media influencer known for her content focusing on fashion and tennis. Since 2023, she has become more involved in the tennis world by hosting a short video series titled “Wimbledon Threads,” demonstrating her evolution from spectator to active participant in tennis media.
Her approach challenges traditional tennis etiquette while maintaining respect for the sport’s integrity. This balance has earned her both devoted fans and critics, but undeniably expanded tennis’s reach to younger demographics.
The Business of Being Morgan Riddle
With millions of views on TikTok and over 470,000 followers on her Instagram, she’s succeeded in captivating a larger audience, translating this influence into lucrative partnerships and brand collaborations.
Her content strategy includes sponsored posts, fashion partnerships, and exclusive behind-the-scenes tennis content that provides fans unprecedented access to professional tennis culture.
For comprehensive coverage of how influencers are reshaping sports entertainment, visit our sports entertainment section.
The Future of Tennis Culture
Morgan Riddle’s influence extends beyond individual matches or tournaments. She’s helping tennis evolve its cultural identity, making it more accessible and entertaining for digital natives who consume sports content differently than previous generations.
Her success demonstrates that authentic personality, strategic content creation, and genuine passion can transform someone from an outsider to an integral part of a sport’s ecosystem. As Taylor Fritz continues his quest for Grand Slam glory, Morgan Riddle continues building her empire as tennis’s most recognizable content creator.
Frequently Asked Questions
Q: How did Morgan Riddle and Taylor Fritz meet?
A: Morgan Riddle and Taylor Fritz met through the exclusive dating app Raya in June 2020 during the pandemic. Their first date took place at Fritz’s house, which included a sushi dinner and watching the controversial horror film “Midsommar”—a choice Riddle now laughs about. Before dating Fritz, she admitted she couldn’t tell the difference between Federer and Nadal and didn’t understand tennis’s basic rules.
Q: What is Morgan Riddle’s social media following and career background?
A: Morgan Riddle has built an impressive social media empire with 473K followers on Instagram, 602.8K followers on TikTok, and over 113K subscribers on YouTube—totaling around 1 million followers combined. She graduated from Wagner College with a degree in English Literature and worked in various roles including real estate at Compass, and media director positions at companies like Food Network, Love Your Melon, and MuteSix before becoming a full-time content creator focused on making tennis “cool” again.
