# KRAFTON Gears Up for Growth: Embracing Creativity and Scaling New Heights URL: https://technosports.co.in/krafton-gears-up-for-growth/ Published: 2024-01-25 Updated: 2024-01-25 Author: Raunak Saha Calling all gamers and tech enthusiasts! [KRAFTON](https://technosports.co.in/tag/krafton/), the gaming giant behind PUBG: BATTLEGROUNDS, just unveiled its ambitious plans for 2024, and it’s a roadmap brimming with creativity and expansion. Buckle up, because this is a year where [KRAFTON](https://technosports.co.in/tag/krafton/) is ready to **“Scale-up the Creative”** and take the gaming world by storm. ## KRAFTON Scaling up with the Launch of Dark and Darker Mobile and inZOI in 2024 **From Hidden Gems to Global Domination:** [KRAFTON’s](https://www.krafton.com/en/) mission is clear: **discover and nurture the best creative minds** in the industry, transforming them into global publishing powerhouses. This means diving deeper than ever before, venturing beyond established franchises like PUBG to unearth **fresh and exciting gaming experiences.** **A Pipeline of Excitement:** Get ready for a nonstop barrage of new titles! Over 20 pipelines are in the works, including **Dark and Darker Mobile, inZOI, Dinkum Mobile, Project Black Budget, and even the next installment in the beloved Subnautica series.** 2024 will see at least two of these gems, **Dark and Darker Mobile and inZOI, hitting the shelves**, ready to captivate players worldwide. **Empowering Creativity, Unleashing Potential:** But KRAFTON isn’t just about pumping out games; it’s about **fostering an environment where creativity can truly flourish.** This means empowering all team members to contribute not just to publishing, but to the entire life cycle of a game, from discovery and production to commercialization. Imagine a world where innovative ideas can leap from mind to market in a blink! **PUBG: BATTLEGROUNDS Takes Center Stage:** The iconic PUBG: BATTLEGROUNDS isn’t going anywhere! KRAFTON is doubling down on this powerhouse IP, aiming to **franchise it and build a robust platform ecosystem** that will give the competition a run for their money. Expect exciting expansions, collaborations with internal and external studios, and a long-term brand strategy that will keep PUBG at the forefront of the gaming landscape. **India: A Land of Opportunity:** [KRAFTON](https://technosports.co.in/tag/krafton/) recognizes the immense potential of the Indian market, and they’re not holding back. Their commitment includes **securing the top spot for BGMI**, expanding their publishing and esports activities, and investing in local talent. Get ready, India, KRAFTON is coming in hot! **Deep Learning: The Future is Now:** KRAFTON isn’t afraid to embrace cutting-edge technology. They see **deep learning as a game-changer** and are actively incorporating it into their development process. This means not only streamlined production but also the potential for groundbreaking, user-centric experiences that push the boundaries of what gaming can be. **The Year of Ignition:** 2024 is a pivotal year for KRAFTON. It’s the year their “Scale-up the Creative” strategy starts bearing fruit, the year they unleash a wave of new gaming experiences, and the year they solidify their position as a global leader in the industry. So, grab your controllers, and gamers, and get ready to witness KRAFTON take the gaming world by storm!