India’s leading music streaming app, Wynk Music, orchestrated a unique fan experience by organizing an exclusive meet-up with popular Indian playback singer, Jubin Nautiyal. Five lucky fans from across the nation were offered the golden opportunity to interact with their favorite artist.
Wynk Music brings its users closer to their favorite artist – Jubin Nautiyal
This exclusive event was part of a campaign celebrating Jubin’s latest album ‘Tum Aaye Ho Toh’ and underlines Wynk Music’s commitment to bridging the gap between fans and artists. The winners were chosen after a nine-day contest on the Wynk Music app, which was also promoted extensively on Wynk and Jubin’s Instagram pages.
The campaign saw thousands of Jubin’s fans streaming his album non-stop, hoping to win this rare chance to meet their idol. Remarkably, Jubin’s tracks on Wynk were played over 2000-3000 times within the span of the campaign.
The winners, who hailed from cities like Ahmedabad, Pune, UP, Mumbai, and Jharkhand, had their interactions with Jubin documented across his social media platforms, leading to significant engagement from fans. In a special Valentine’s Day treat, Wynk Music released a video highlighting the heartwarming interactions between Jubin and his fans during the meet-up.
Wynk Music’s innovative fan-artist tête-à-tête has been a resounding success among its users. At a time when digital platforms are reshaping fan-artist interactions, Wynk Music is not only committed to offering top-tier musical experiences but also actively fostering deeper connections between fans and their beloved artists.
The meet-and-greet was coordinated in collaboration with Believe Artist Services, a premier artist management brand that provides tailored solutions to independent artists, helping them reach more listeners and expand their fan base.
Reflecting on the experience, Jubin Nautiyal said, “Being an artist is about connecting with people through music, and Wynk Music has beautifully amplified that connection with their innovative campaigns. It’s truly heartwarming to see fans passionately engaging with my songs. With such initiatives, we are creating memories that resonate far beyond the music. Wynk Music is turning dreams into reality for my fans, and I’m honored to be part of this journey.”
Over the past year, Wynk Music has curated exclusive opportunities for fans to meet a variety of celebrated artists, including internationally acclaimed DJ Martin Garrix, popular Indian Singer King, South Superstar Darshan, and Telugu award-winning superstar Nani. As part of Wynk Rewind 2023, numerous artists also expressed their gratitude to fans through video messages, acknowledging their unwavering support and admiration.