Six years after Indian Super league’s establishment, it has grown into one of the world’s most popular football leagues.
In the era of digital media, especially social media platforms such as Instagram, Facebook, and Twitter, has been a key factor in the rise of popularity of the ISL.
Another new ISL team has emerged, Hyderabad FC, with 80k followers in total and 55.1k followers on Instagram, has created a lot of buzz with their unique logo launch on social media platforms. The logo showed Charminar, one of the most prominent and important sites in the city.
However, their performance last season was not up to the mark, as they finished at the bottom of the ISL standings with just two wins in eighteen matches. They hope for a better upcoming season in 2020-21 season and would want to give their fans something to cheer about on social media platforms.
Despite their bad season, Hyderabad FC fans have shown a lot of promise in their previous seasons and hopefully would continue to in future.
In the mid-August 2020, Hyderabad FC announced their two-year partnership with German Bundesliga giants Borussia Dortmund (BVB). The aim is to create infrastructure like that of Dortmund and nurture and develop young players and transplant that into Hyderabad’s academy structure and coaching education and will also impart its expertise in technology to innovate more and help in expanding their fan base.
This season Hyderabad has also brought in the Spanish trio of defender Odei Onaindia, striker Francisco Sandaza and midfielder Lluis Sastre into the squad.
They are stacked in the goalkeeping department with veteran Subrata Paul and Laxmikant Kattimani in their ranks. Plus, they also have Adil Khan, who has been a regular for the Indian team.
Now they will look for a better finish under Spanish coach Manuel Marquez Roca.