IPL 2024 Sponsors
The Tata Group has successfully secured the title sponsorship for the Indian Premier League (IPL) for the upcoming five-year cycle, spanning from 2024 to 2028. As one of the globe’s premier sporting events and a pinnacle of cricketing action, the IPL is back with its latest season from March 22. Let’s take a look at the full roster of IPL 2024 sponsors.
IPL 2024 Sponsors
| Partnership | Sponsors Name | Price (Rs) |
|---|---|---|
| Title Sponsor | Tata | 2,500 crore |
| Associate Partners | My11Circle, Angle One, Rupay, Ceat | 1,485 Crores |
| Official Broadcasters | Disney Star Network | 23,575 crores |
| Digitial Streaming Partner | Jio Cinema | 23,758 crores |
IPL Title Sponsorship
In an unprecedented move, the Tata Group has clinched the title sponsorship for IPL 2024, entering into the league’s history books with a monumental deal valued at ₹2500 Crore. This agreement marks the most substantial title sponsorship transaction the league has ever witnessed.
🚨 NEWS 🚨
— IndianPremierLeague (@IPL) January 20, 2024
TATA Group secures title sponsorship rights for IPL 2024-28.
Details 🔽 #TATAIPL | @TataCompanieshttps://t.co/UE9fJ76zhT pic.twitter.com/tq3R2fq7lR
IPL Associate Sponsorships
Following the monumental title sponsorship agreement, the Board of Control for Cricket in India (BCCI) has also finalized deals for the four associate sponsorship positions, amassing a total of ₹1485 crores. The prestigious slots have been acquired by My11Circle, Angel One, Rupay, and Ceat, adding to the league’s impressive sponsorship portfolio.
Notably, three of these sponsors have committed to a five-year partnership, while RuPay has entered into a three-year agreement, concluding in 2026.
The IPL continues to serve as an unparalleled stage for cricketing talent and has consistently offered significant commercial opportunities for its sponsors, highlighting its enduring value as both a sporting and business entity.
Do check out: Top 5 IPL Captains With Most Runs in the History of IPL
