iPhone 15 Pro Max Set to Dominate: Anticipated to Constitute 35–40% of New iPhone Shipments

Apple is targeting the top-tier iPhone 15 Pro Max to constitute approximately 35-40% of the initial shipments for the forthcoming iPhone 15 series set to launch next month, as indicated by analyst Ming-Chi Kuo. This strategy would position Apple’s highest-priced variant with the most substantial share among the four models within the lineup. Apple intends for Pro Max shipments to surpass last year’s iPhone 14 Pro Max by 10-20%.

iPhone 15 Pro Max

The Upcoming iPhone 15 Pro Max

One of the primary driving factors attracting users toward the iPhone 15 Pro Max is expected to be the inclusion of a periscope lens camera. This enhancement would offer enhanced optical zoom capabilities of 5x-6x, a significant improvement compared to the current models’ 3x optical zoom. Notably, the periscope lens camera innovation will debut exclusively in this year’s Pro Max model, subsequently expanding to the smaller iPhone 16 Pro in the following year.

The gradual rollout of the periscope lens to the Pro lineup serves dual purposes for Apple and its exclusive supplier of the periscope lenses, Largan. The phased approach allows for the production of 15-20 million iPhones featuring the component this year, with an expected growth of 70-80% to approximately 30 million units in the subsequent year.

image 653 iPhone 15 Pro Max Set to Dominate: Anticipated to Constitute 35–40% of New iPhone Shipments

Kuo points out that the manufacturing cost of the periscope lens is notably higher, ranging from three to four times that of a traditional high-end lens. This implies significant benefits for Largan through its partnership with Apple for the provision of this component. Coupled with other enhancements, the new lens and improvements could potentially lead Apple to raise the prices of the Pro models by a minimum of $100 in comparison to the current lineup.

The much-anticipated iPhone 15 series is set to debut in a matter of weeks, with speculation pointing to an event scheduled for Tuesday, September 12. Subsequent to the event, pre-orders are anticipated to commence a few days later, followed by the official launch on Friday, September 22.

image 654 iPhone 15 Pro Max Set to Dominate: Anticipated to Constitute 35–40% of New iPhone Shipments

While earlier rumors had suggested a potential delay in the launch of the Pro Max model by a few weeks, Kuo’s recent report indicates that mass shipments of this model are commencing this week. Therefore, despite potential initial supply constraints, the iPhone 15 Pro Max is likely to become available concurrently with the rest of the new lineup.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.

More like this

Gmail How to Log Out in 2025: Android, iPhone, and Windows OS

Gmail How to Log Out in 2025: Android, iPhone,...

Gmail how to log out: A Gmail account is required these days to utilise the Google Play...
iPhone 18 Series

iPhone 18 Series to Feature Apple’s 2nm Chipsets –...

iPhone 18 Series : Apple is set to revolutionize its upcoming iPhone 18 lineup by equipping all...
Apple’s Foldable iPhone: No Face ID, $2,500 Price Tag & Game-Changing Features

Foldable iPhone: Apple’s Revolutionary Liquid Metal Hinge Technology Revealed

Foldable iPhone: For years, Apple fans have watched from the sidelines as Samsung, Motorola, and other manufacturers...
Zepto

Zepto Now Delivers Apple Products in Just 10 Minutes...

Quick-commerce giant Zepto has taken a bold step in the electronics market, expanding its portfolio to include...
iPhone 17 Pro Max

iPhone 17 Pro Max Gets Thicker – Bigger Battery...

iPhone 17 Pro Max: Apple is reportedly increasing the thickness of its upcoming iPhone 17 Pro Max,...

LATEST NEWS

OnePlus 13T Sets New AnTuTu Record with Over 3 Million Score

The OnePlus 13T is just weeks away from its official launch, but it has already made an impressive appearance on AnTuTu. Well, according to...

ISL 2024-25: Javi Hernandez’s Late Heroics Hand Jamshedpur FC Crucial First-Leg Edge Over Mohun Bagan Super Giant

Jamshedpur FC took a significant step towards the Indian Super League (ISL) 2024-25 final with a dramatic 2-1 victory over Mohun Bagan Super Giant...

Smart Samsung Cooling: Goodbye Sleepless Summers with Style!

Imagine a world where your air conditioner and fan work in perfect harmony, creating the ideal sleeping environment without you lifting a finger. Samsung...

IPL 2025: Venkatesh, Arora Star as KKR Hand SRH Their Biggest-Ever Loss

Kolkata Knight Riders (KKR) rediscovered their explosive batting form in Mumbai, while Sunrisers Hyderabad (SRH) continued their struggles, suffering a third consecutive defeat despite...

Featured