The streaming throne is split! Netflix and Amazon Prime Video are locked in a 22% deadlock for India’s top spot.

While Netflix climbs steadily, Prime Video faces a slight dip. The real shocker?

Apple TV+ is surging, skyrocketing to 18% market share. Meanwhile, Jio Hotstar is plummeting, losing seven points annually.

The digital battlefield is shifting—who will reign supreme in 2026?