# Gen Z: AI’s Shopping Buddy, Not Boss!

URL: https://technosports.co.in/gen-z-ais-shopping-buddy-not-boss/  
Published: 2026-10-08  
Updated: 2026-10-08  
Author: Reetam Bodhak

India’s Gen Z loves AI for shopping! 70% trust its recommendations, but only 49% want AI to make the final purchase decision. They use AI as a “co-pilot” to compare products, find deals, and understand specs, not as the sole decision-maker.

- AI helps research, not just discover.
- Brands need clear info for AI to recommend them.
- Gen Z wants control, not AI takeover.

The future is AI that assists, not replaces!