Formula 1 and AWS launch ‘Real-Time Race Track’ experience

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🏎️ Create, Customize & Share Your Own F1 Circuit—Plus Win a Trip to the 2026 British Grand Prix!

Formula 1 and AWS (Amazon Web Services) have just launched an innovative, AI-powered digital experience that lets fans design their own race tracks—complete with real-time strategy analysis! The “Real-Time Race Track” tool uses cutting-edge AI to simulate how your custom circuit would perform in an actual Grand Prix, giving you a taste of what it’s like to be an F1 strategist.

And here’s the best part: Every track submission enters you into a sweepstake for a chance to win a trip to the 2026 British Grand Prix! 🎟️✈️


How Does the Formula 1‘s “Real-Time Race Track” Experience Work?

1. Design Your Dream F1 Circuit

Using just your mouse or touchscreen, you can draw any track shape imaginable—whether it’s a high-speed oval, a twisty street circuit, or something completely wild. The AI then instantly analyzes your creation, calculating:

  • Top speeds on straights
  • Projected lap times
  • Optimal race strategies (including pit stops & tire choices)
  • Weather-based adjustments (because rain changes everything!)

2. Get AI-Powered Race Insights

Powered by Amazon Nova (AWS’s AI analytics engine), the tool breaks down your track’s key features, just like real F1 strategists do. You’ll see:
Where overtaking is possible
How tire wear affects performance
The best pit-stop windows
How weather impacts strategy

3. Enter to Win a Trip to the 2026 British GP!

After designing your track, submit it for a chance to win an all-expenses-paid trip to the 2026 British Grand Prix at Silverstone! The winner (selected at random) will get to see real F1 strategy in action—just like the pros.

📅 Sweepstake closes: July 16, 2025


Why This Is a Game-Changer for Formula 1 Fans

A Deeper Connection to F1 Strategy

F1 is all about split-second decisions, and this tool gives fans a behind-the-scenes look at how teams plan races. Now, you can experiment with different track layouts and see how they impact speed, tire wear, and pit strategy.

Powered by AWS’s Cutting-Edge AI

Since 2018, F1 and AWS have worked together to bring fans real-time data insights (like the F1 Live Timing graphics). This new experience takes that partnership further, using machine learning to simulate race conditions.

Perfect for Casual Fans & Hardcore Enthusiasts

Whether you’re a longtime F1 fan or just love racing games, this tool is easy to use but packed with depth. It’s a fun way to engage with F1’s tech side while competing for an unforgettable prize.


What F1 & AWS Are Saying

Jonny Haworth, Director of Commercial Partnerships, Formula 1

“Our partnership with AWS keeps pushing boundaries. The ‘Real-Time Race Track’ lets fans experience F1 strategy firsthand—using the same tech that powers our sport. As we celebrate F1’s 75th anniversary, we’re giving fans new ways to connect with racing.”

Kristin Shaff, Global Director of Strategic Partnerships, AWS

“We started with F1 Insights to explain race strategies. Now, we’re letting fans create their own tracks and see how weather, tire choices, and pit stops affect performance. It’s the next level of fan interaction.”


How to Try It Yourself

Ready to design your ultimate F1 track? 👉 Click here to access the Real-Time Race Track tool

Pro Tip: The more creative your track, the more interesting the AI’s strategy breakdown will be!

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