# FIFA 2026: India’s Broadcast Rights Crisis

URL: https://technosports.co.in/fifa-2026-indias-broadcast-rights-crisis/  
Published: 2026-06-17  
Updated: 2026-06-17  
Author: Rahul Roy

The 2026 FIFA World Cup is weeks away, but India remains in a massive broadcast blackout. With commercial giants like Sony and JioStar shunning FIFA’s $35 million price tag due to brutal late-night kickoffs, the numbers simply don’t align. Now, the state-run broadcaster Doordarshan is the unlikely hero in talks to save the tournament. Will India be forced to watch football on legacy TV?