FanCode Secures 5-Season Contract with La Liga to Broadcast Spanish Football in India, Including Today’s El Clasico

In a groundbreaking move for football enthusiasts across India, FanCode has clinched a significant five-year exclusive broadcasting deal with La Liga. This partnership, which covers both the Spanish top-tier La Liga and the second-tier La Liga Hypermotion, aims to bring the best of Spanish football to millions of fans in India. Kicking off immediately, this agreement includes coverage of the ongoing 2024-25 season, with the much-awaited El Clasico between Real Madrid and Barcelona this weekend set to be a key highlight.

FanCode’s Strategic Move in the Indian Market

FanCode’s agreement with La Liga is set to reshape the football landscape in India. This new partnership comes after La Liga was previously streamed on GXR World in India. By acquiring exclusive broadcasting rights, FanCode ensures that Indian fans will have uninterrupted access to every moment of La Liga action.

The platform is committed to offering seamless coverage across multiple touchpoints. Fans can now enjoy all matches on FanCode’s mobile app (available on both Android and iOS), TV app (for Android TV, Amazon Fire TV Stick, Jio STB, Samsung TV, LG TV), and the web at fancode.com. All broadcasts will be in HD, ensuring top-notch viewing experiences for football lovers.

The Spanish League’s Global Appeal

La Liga has long been a premier football competition, attracting an impressive roster of global football stars. Players like Kylian Mbappe, Jude Bellingham, Vinicius Jr, Lamine Yamal, Robert Lewandowski, Antoine Griezmann, Julian Alvarez, and Nico Williams continue to raise the level of competition in the league. La Liga has a massive following in India, thanks to its global reach and the allure of clubs such as Real Madrid, FC Barcelona, Atletico Madrid, Valencia CF, and Sevilla FC.

For years, La Liga has been one of the most popular football leagues in India. Real Madrid and Barcelona’s intense rivalry—most notably the El Clasico—has captivated Indian audiences for years. The league has also made inroads with smaller clubs like Girona FC and Athletic Club Bilbao, who have seen their fanbases grow significantly in the country.

A Partnership That Goes Beyond Broadcasts

This partnership is not just about streaming football matches—it’s about creating a deeper connection with the Indian audience. FanCode will work hand-in-hand with La Liga to launch a robust marketing campaign aimed at increasing fan engagement across India. The campaign will incorporate both online and offline media to raise awareness and create excitement about the league.

The initiative will involve marquee match screenings, large-scale community outreach, and social media takeovers. Additionally, FanCode plans to bring top La Liga stars to India, allowing Indian fans to connect with their idols in person. By focusing on year-long activities, FanCode hopes to not only engage current La Liga fans but also introduce the league to a new generation of football lovers in India.

Statements from Key Figures: A Vision for Growth

Javier Tebas, President of La Liga, expressed his enthusiasm about this new collaboration, stating, “We are delighted to have FanCode partner with us for the Indian market. At La Liga, we always look for best-in-class partners to deliver Spanish football to fans everywhere. FanCode brings strong local expertise and shares our passion for growing the league’s reach. We look forward to working together over the next five years to bring the best of Spanish football to fans in India.”

On the other hand, Yannick Colaco, Co-Founder of FanCode, shared his excitement, emphasizing the significant fan base La Liga already enjoys in India. He said, “We’ve seen first-hand the incredible fan following that La Liga commands in India. With top-tier clubs and world-class players on display, fans can expect high-quality football week in, week out. Our 360-degree approach will ensure a seamless experience across all touchpoints—be it live streaming, engaging with fans to build a strong community, or taking the league to new fans. We’re excited to work closely with La Liga to grow the league’s popularity in India.”

FanCode’s Strong Position in India’s Sports Landscape

FanCode, which serves over 160 million sports fans in India, has a strong presence in the country. The platform’s collaborations with global sports organizations like the UIM E1 World Championship, PGA TOUR, Formula 1, and MotoGP further enhance its credibility. FanCode’s reach continues to grow, with over 50 million downloads on both Android and iOS.

This partnership with La Liga further solidifies FanCode’s position as a leading player in India’s sports broadcasting sector. With its user-friendly interface, high-definition streaming, and dedicated customer support, FanCode aims to offer an unparalleled experience for La Liga fans across the nation.

One of the most anticipated events of the year, the El Clasico, will be one of the first major matches to be broadcast under this exclusive deal today. The high-octane clash between Real Madrid and Barcelona has always drawn massive attention, and FanCode is ready to bring this thrilling encounter to millions of fans in India.

With the much-anticipated match just around the corner, the exclusive partnership between FanCode and La Liga ensures that football enthusiasts across the nation will witness every moment of this iconic fixture.

Read More: La Liga 2024-25: Barcelona vs Real Madrid Preview, Prediction and Where To Watch LIVE

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