# Faker Named Global Esports Ambassador 2028

URL: https://technosports.co.in/faker-named-global-esports-ambassador-2028/  
Published: 2026-07-15  
Updated: 2026-07-15  
Author: Reetam Bodhak

The GOAT has leveled up! Lee “Faker” Sang-hyeok is officially the new Game Ambassador for the Esports World Cup and Nations Cup through 2028.

Joining icons like Ronaldo and Carlsen, the League of Legends legend will champion player voices globally. As he continues his reign with T1, Faker is set to redefine the future of competitive gaming and inspire the next generation.