The EV honeymoon is officially over. As of July 2026, average transaction prices have climbed to $57,000. Automakers like Tesla, Ford, and GM are aggressively slashing incentives, shifting the landscape for buyers.

Inventory tightening is killing rebates. Lease promos are drying up fast. Monthly payments are trending upward.

The era of heavy discounting has ended. Shop smart, or prepare for higher costs.