In a Diwali season dominated by big-budget releases, Ek Deewane Ki Deewaniyat has emerged as the surprise package nobody expected. Harshvardhan Rane and Sonam Bajwa’s romantic drama has defied predictions, crossing ₹63 crore in just 13 days and proving that heartfelt storytelling still wins audiences.
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Ek Deewane Ki Deewaniyat Box Office Performance Snapshot
| Metric | Collection |
|---|---|
| Second Weekend | ₹8.50 crore |
| 13-Day Total | ₹63.25 crore |
| Opening Week (10 days) | ₹54.75 crore |
| Day 13 Estimated | ₹3.25 crore |
| Projected Lifetime | ₹70-75 crore |
| Verdict | HIT |
The Unexpected Success Story
What started as a modest release has transformed into one of 2025’s most profitable ventures. The film added ₹8.50 crore during its second weekend, with Sunday’s estimated collection at ₹3.25 crore. While there’s a 53% drop from the previous Sunday, the numbers remain impressive for a small-budget romantic drama.
Harshvardhan Rane, who previously captured hearts in Sanam Teri Kasam, has delivered another winner. The film’s success validates his appeal with young audiences and proves that established star power isn’t always necessary for box office gold.
Explore our complete Bollywood box office analysis on Technosports for more insights.
Day-Wise Collection Breakdown
| Day | Collection |
|---|---|
| Tuesday (Day 1) | ₹9.00 cr |
| Wednesday | ₹7.75 cr |
| Thursday | ₹6.00 cr |
| Friday | ₹5.25 cr |
| Saturday | ₹6.50 cr |
| Sunday | ₹7.00 cr |
| 2nd Monday | ₹3.50 cr |
| 2nd Tuesday | ₹4.25 cr |
| 2nd Wednesday | ₹3.00 cr |
| 2nd Thursday | ₹2.50 cr |
| 2nd Friday | ₹2.25 cr |
| 2nd Saturday | ₹3.00 cr |
| 2nd Sunday (est.) | ₹3.25 cr |
| Total | ₹63.25 cr |
What’s Driving the Success?
Music Magic: The film’s soundtrack has become a massive hit, playing on repeat across platforms. The musical nostalgia factor—combined with the lingering love for Sanam Teri Kasam’s melodies—brought audiences to theaters and kept them engaged.
Relatable Storytelling: In an era of larger-than-life spectacles, Ek Deewane Ki Deewaniyat offers grounded, emotional storytelling that resonates with young couples and romance enthusiasts. The chemistry between Harshvardhan and Sonam Bajwa feels authentic rather than manufactured.
Post-Diwali Advantage: With limited major competition post-Diwali, the film is sustaining remarkably well. The target demographic—young audiences seeking romantic content—has driven consistent footfalls even on weekdays.
Check out our top romantic Bollywood films feature for more love stories.
Competition and Road Ahead
The film enjoys a relatively clear path until Ajay Devgn’s De De Pyaar De 2 arrives. However, Emraan Hashmi and Yami Gautam’s HAQ releases November 7, though trade analysts don’t consider it a major threat unless word-of-mouth surprises.
Industry experts project Ek Deewane Ki Deewaniyat will conclude its theatrical run between ₹70-75 crore net in India—exceptional numbers for its budget category. This positions it as one of the most profitable releases of the season.
For box office updates, visit Box Office India for comprehensive trade analysis.
Lessons from an Underdog Winner
The success of Ek Deewane Ki Deewaniyat screams a clear message: audiences crave good music and relatable narratives. In a year filled with franchise films and remakes, this original story carved its own space by understanding what viewers genuinely want.
The film’s triumph also highlights that small-budget movies can achieve profitability without massive marketing campaigns or star-studded premieres. Authentic content, strategic release timing, and strong word-of-mouth remain powerful tools in Bollywood’s evolving landscape.
Sonam Bajwa’s crossover from Punjabi cinema continues proving successful, while Harshvardhan Rane cements his position as a bankable romantic lead. The duo’s pairing has clearly struck a chord with audiences nationwide.
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Industry Impact
This surprise hit has industry insiders reconsidering formulas for success. Music-driven romantic dramas, once considered risky ventures, are back in focus. Several production houses are reportedly greenlighting similar projects, hoping to replicate this winning formula.
The film’s performance during the competitive Diwali season—where it clashed with Thamma—proves that quality content finds its audience regardless of competition. This bodes well for smaller filmmakers who previously felt squeezed out by big-budget releases.
For more entertainment industry insights, check Film Companion for expert perspectives.
Frequently Asked Questions
What was the budget of Ek Deewane Ki Deewaniyat and is it profitable?
While the exact production budget hasn’t been officially disclosed, trade analysts estimate Ek Deewane Ki Deewaniyat was made on a modest budget of approximately ₹15-20 crore, including marketing costs. With collections already crossing ₹63 crore and heading toward ₹70-75 crore, the film has earned 3-4 times its investment, making it a highly profitable venture and officially declared a HIT by box office trackers.
How did Ek Deewane Ki Deewaniyat compare to Sanam Teri Kasam’s original release?
Interestingly, Ek Deewane Ki Deewaniyat has significantly outperformed Sanam Teri Kasam’s original 2016 theatrical run, which collected modest numbers initially before gaining cult status later. However, Sanam Teri Kasam’s 2023 re-release became the highest-grossing re-release in India, surpassing even Tumbbad. The newer film benefits from the goodwill and nostalgia created by that earlier success, with many considering it a spiritual successor that captured similar romantic energy while offering fresh storytelling.
