Amazon wasn’t the first online bookstore, but it aspired to be “the world’s largest.” When it first started, every time an order was placed, a bell would ring in the company’s Seattle offices. The bell began to sound so regularly that employees had to turn it off after a few weeks.
However, Bezos, who will stay on at the firm, has set his eyes on turning it into an “everything store.” The corporation would go on to become a large and powerful worldwide conglomerate in several fields of the industry after establishing retail supremacy.
With a market value of roughly US$1.7 trillion, Amazon is the third most valuable corporation in the United States, behind Apple and Microsoft. Its market capitalisation is bigger than the gross domestic product of all but a dozen or so countries.
Jeff Bezos was certain that the internet will revolutionise how people watched television series and movies before. Prime Video was his response to the possibility, a foresight bet to include a variety of video programming in Amazon.com Inc.’s Prime members’ benefits package.
However, the route to Hollywood was not without its difficulties. Amazon established a studio, attempted to reimagine how television episodes are produced, and then discovered the hard way that there are no trustworthy algorithms for reproducing creativity.
Following a period of early success, the corporation faced a crisis in 2017 as a result of claims of inappropriate behaviour directed towards studio head Roy Price. Price apologised and quit shortly after. In section three of Foundering: The Amazon Story, he reflects on that time.
Prime Video provided Bezos with his first true taste of celebrity culture, prompting a personal transformation that would have far-reaching implications for both the firm and his quiet personal life.
Samsung is ready to take over the laptop market all over again
