# Big Cricket League Launches Unique Awareness Campaign “Are you a cricketer?” in Delhi-NCR

URL: https://technosports.co.in/big-cricket-league-are-you-a-cricketer-delhi/  
Published: 2025-03-20  
Updated: 2025-03-20  
Author: Rahul Roy

*The world’s only cricket league that brings together amateur cricketers & legends, launched an awareness campaign across the NCR.*

In a unique awareness campaign not seen before in the world of cricket, [Big Cricket League](http://www.bigcricketleague.com/) reached out to thousands on streets of Delhi-NCR with a human billboard outreach drive. Through human billboards that featured a QR Code & a simple question, **“Are you a cricketer?”** Big Cricket League interacted with thousands of people at several popular hotspots in **Delhi, Noida and Gurugram.**

Onlookers at places like **Connaught Place (CP), India Gate** and parts of NCR were intrigued by the human billboards and went on to scan the QR Code, which redirected them to a video explaining details of the Big Cricket League.

The campaign wasn’t restricted to markets & historic buildings as they also interacted with several cricketers sweating it out at hundreds of grounds across Delhi-NCR.

![](https://technosports.co.in/wp-content/uploads/2025/03/Outdoor-branding-images-cc-SIDITYA-CRICKET-GROUND-NOIDA-819x1024.webp)

After a successful Season 1 held in December 2024, Big Cricket League will begin trials for Season 2 in March & the talent hunt will begin in Delhi. Big Cricket League aims to find the best amateur cricketers across the country and give them a chance to play with legends of the game like **Shikhar Dhawan, Irfan Pathan, Suresh Raina and Yusuf Pathan**, all of whom played in the inaugural season that garnered a live viewership of 1.6 crore across **Sony Sports Network, Sony Liv and Fancode.**

## Big Cricket League Launches Unique Awareness Campaign “Are you a cricketer?” in Delhi-NCR

**Annirudh Chauhan, Chief Executive Officer & Co-Founder of BCL, said,** *“The idea behind this billboard campaign was simple – creating awareness among people about our initiative & upcoming talent hunt. We are embarking on an exciting 6-month journey that will see Big Cricket League hunt for talents in 25 cities across India & scout from a pool of 1 lakh amateur cricketers, who want to see their cricketing dream come true.”*

**RP Singh, Founder & President of BCL,** *“I can’t wait for the talent hunt phase of Season 2 to begin & the team is overwhelmed with the response from this awareness campaign. People were intrigued, thrilled & excited to know what we are doing & I hope BCL reaches every household in India that loves cricket because it’s a league for the people who love cricket & want to be a part of it.”*

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