BeIN Sports, operating through its Turkish subsidiary Digiturk, has successfully secured exclusive domestic broadcasting rights for the Turkish Süper Lig for the next three seasons. The Turkish Football Federation (TFF) announced BeIN as the chosen broadcast partner for both the Süper Lig and the second-tier First Lig until 2026-27. This decision comes after the TFF reopened the bidding process last week.
BeIN will pay $218.4 million, including VAT, for package E, which grants broadcasting rights to all games in the league. The legal procedures finalizing BeIN’s status as the domestic broadcaster for the Turkish top tier are expected to conclude by March 11.
BeIN Sports Acquires Super Lig broadcast rights for 3 more seasons
🟡🔴 Mauro Icardi’den şık bir kafa golü.
— Trendyol Süper Lig (@superlig) March 3, 2024
pic.twitter.com/KPb40Uo2B9
Youssef Al-Obaidly, CEO of BeIN Media Group and Digiturk, expressed his delight at winning the bid, stating, “We are thrilled to have secured both local and international broadcasting rights for the Super League and TFF 1st League by submitting the highest bid in the tender process. We are committed to providing top-quality content to sports fans and will continue to work towards enhancing the global standing of Turkish football.”
Al-Obaidly emphasized BeIN’s belief in the potential of Turkish football, describing it as a rising star in the footballing world. As the largest investor in Turkish football, BeIN is committed to supporting its strategies and objectives.
