World’s thinnest ASUS Zenbook S 13 OLED laptop launches in India

ASUS Zenbook S 13 OLED Launched in India – Everything You Need to Know

During the Global Thincredible launch event last night, ASUS India, a leading Taiwanese technology company, showcased its latest range of Zenbook and Vivobook laptops designed for the Indian market.

With the introduction of 15 new models in the Zenbook and Vivobook series, ASUS has set a new benchmark in the market for thin and lightweight PCs. Among the new models is the Zenbook S 13 OLED (UX5304), which has been launched as the world’s thinnest OLED ultraportable laptop, measuring as slim as 1 cm and as light as 1 Kg, offering exceptional portability.

World’s thinnest ASUS Zenbook S 13 OLED laptop is here in India

The latest Zenbook and Vivobook models boast stunning ASUS Lumina OLED displays, ASUS IceCool technology, and Military-grade durable designs, which provide users with excellent sustainable performance and purposeful innovations. Powered by the latest 13th Generation Intel Core Processors, these powerful and stylish laptops feature never-seen-before compactness, making use of recyclable materials and making them incredibly sustainable.

ASUS, the Taiwanese technology giant, is leading the way in sustainable technology with their latest lineup of laptops. These devices are designed using recyclable materials and meet the highest environmental standards, making them incredibly sustainable. By 2023, ASUS aims for over 90% of its consumer laptops to meet EPEAT and ENERGY STAR® 8.0 standards, demonstrating their commitment to sustainability.

Zenbook S 13 OLED UX5304 Basalt Gray Basic 18 World's thinnest ASUS Zenbook S 13 OLED laptop launches in India

One of the standout devices that highlight ASUS’s commitment to sustainability is the Zenbook S 13 OLED. This ultraportable laptop is made using recycled materials, including post-consumer recycled (PCR) plastics, post-industrial recycled (PIR) aluminium, and PIR magnesium alloy. The PIR metal chassis reduces its carbon footprint by more than 50%. Additionally, the well-designed packaging can be transformed into a laptop stand after unpacking. With these eco-friendly features, the ASUS Zenbook S 13 OLED lives up to its promise to show “More Care, Less Impact.”

Commenting during the unveiling of the new line-up, Arnold Su, Business Head, Consumer and Gaming PC, System Business Group, ASUS India, said, “At ASUS, innovation has always been our driving force. As the world becomes increasingly mobile, we recognize the need for lightweight, sleek, and ultraportable laptops that are not only powerful but also sustainable. Our latest Zenbook and Vivobook lineups deliver on both these fronts, showcasing ASUS’s commitment to creating products that enhance user experience while minimizing environmental impact.

With the launch of these new models, we believe that we are well-positioned to cater to the growing demand for ultraportable laptops in the country. We are excited to be a part of the Global launch this year and see how our new devices will help transform the way people explore their creativity, increase productivity, and work on the go. This has brought us to endeavour towards a new horizon and lead the world towards a better, improved, powerful yet sustainable future.”

World's thinnest ASUS Zenbook S 13 OLED laptop launches in India

Zenbook S 13 OLED (UX5304)

Introducing the ASUS Zenbook S 13 OLED (UX5304) – a sleek, ultraportable laptop that boasts the distinction of being the world’s thinnest OLED laptop. This eco-friendly Zenbook prioritizes sustainability by using recycled materials, including post-consumer and post-industrial recycled plastics and aluminium, as well as sustainable FSC-certified paper packaging.

Available in Basalt Gray or Ponder Blue, the Basalt Gray model features the exclusive and revolutionary ASUS Plasma Ceramic Aluminum material that enhances durability, thermal management, and lifespan.

This laptop is powered by up to a 13th Gen Intel Core i7 processor with 32 GB of LPDDR5 RAM and a 1 TB PCIe 4.0 x4 SSD, providing impressive performance. It also features a full range of I/O ports for on-the-go connectivity, a long-lasting 63 Wh battery, and a stunning 16:10 2.8K (2880 x 1800) ASUS Lumina OLED display that’s Dolby Vision-certified, Pantone Validated for color rendering, and VESA DisplayHDR True Black 500-certified for immersive true-to-life visuals.

World's thinnest ASUS Zenbook S 13 OLED laptop launches in India

ASUS Lumina OLED is the new name for the brand’s OLED displays, which provide a superior visual experience with more accurate, adaptive, and reliable features. Zenbook S 13 OLED perfectly showcases the excellence of ASUS Lumina OLED displays. This laptop is also Evo-certified, meeting the highest standards for responsiveness, battery life, and instant wake capabilities.

Price & Availability

This Zenbook S 13 OLED by ASUS will be available everywhere, online at ASUS e-shop/ Amazon/ Flipkart, brand store at ASUS Exclusive Stores/ ROG Stores. The laptop will also be available at Croma/Vijay Sales/Reliance Digital & all ASUS authorized dealers for ₹104,990.

Buy the Core i5 13th Gen processor, 16GB RAM/512GB SSD variant: https://amzn.to/3KNfhR2

Buy the Core i7-1355U 13th Gen processor, 16GB RAM/1TB SSD variant: https://amzn.to/3mJC9t2

Buy the Core i7-1355U 13th Gen processor, 32GB RAM/1TB SSD variant: https://amzn.to/41NylFI

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