Apple has been teasing an upcoming event for Apple TV+, taking place on January 4 and 5, 2025, leaving many users wondering what else could await them. The company has been encouraging users on social media to “stay tuned” and “save the date,” with a tagline that mysteriously states “See for yourself.” Although Apple has not revealed any details about the event, the mysterious invitation has led to excitement and wonder.
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Apple TV+ Teases Surprise Event on January 4-5: Free Access or New Previews?
Other users of Reddit have speculated that it’s going to be some sort of promotion for the service possibly giving people free access to Apple TV+ for a couple of days. This would enable would-be subscribers to sample the platform’s content without having to commit to a subscription, which fits with the “See for yourself” tagline. Others think the event could be a taste of new 2025 TV shows, showing off the future content library in an attempt to lure in more viewing.
January 4 and 5 happen to be a Saturday and Sunday, which may be calculated timing for this kind of promotion given that more people may take the opportunity to see Apple TV+ during their free time. Apple has not done a whole free-to-stream event for Apple TV+ before, though new subscribers are offered free trials and promo offers in which the first episode of shows are offered free of charge, the aim here is to entice potential subscribers with a taste of what’s to come.
Apple TV+ currently retails for $9.99 a month, meaning the subscription amounts to covering up to six members of a Family Sharing group who can also watch your content. As the platform’s library expands and the company makes an aggressive effort in original programming, the January event could be a major opportunity for Apple to woo new subscribers and tout upcoming programs. More detail should be available as the event approaches, and inquiring minds want to know exactly what Apple has planned for this enigmatic two-day rubbernecking.
