Apple is projected to deliver nearly $140 billion in holiday quarter revenue, marking its first-ever achievement of this milestone as it enters its 50th anniversary year. According to Bloomberg’s Mark Gurman, the company expects 10-12% revenue growth while preparing major launches in AI, smart home devices, and foldable hardware.
Table of Contents
Apple’s 2026 Projections at a Glance
| Category | Details |
|---|---|
| Holiday Revenue | $137-139 billion (10-12% growth) |
| Results Date | Late January/Early February 2026 |
| iPhone 18 Pro | Apple C2 modem, foldable form factor |
| Smart Home Launch | March-April 2026 with redesigned Siri |
| Major Software | iOS 27, macOS 27 at WWDC 2026 |
Record Revenue Forecast
Apple’s holiday-quarter revenue forecast of around $137-139 billion surpasses Wall Street expectations and would mark the company’s strongest quarter ever for overall revenue and iPhone shipments. Fiscal first-quarter results arrive by late January or early February 2026.
Massive Product Roadmap
Early 2026 brings several new devices including iPhone 17e, entry-level iPad with A18 chip, iPad Air with M4 processor, MacBook Air with M5 chip, and MacBook Pro models with M5 Pro and M5 Max chips plus updated Mac monitors. Later updates include Mac mini and Mac Studio with M5 chips, followed by MacBook Pro systems featuring M6 processors, thinner designs, and OLED touch displays.
AI & Smart Home Push
Around March-April 2026, Apple introduces its smart home lineup featuring a smart display in speaker-based and wall-mounted variants, aligned with a redesigned Siri powered partly by Google’s Gemini AI model for improved contextual understanding. This foundation expands later to include home security cameras.
Foldable iPhone Arrives
The iPhone 18 Pro lineup transitions from Qualcomm modems to Apple’s in-house C2 connectivity chips, marking a major milestone in hardware independence, while the foldable iPhone is expected to headline the year. Smart glasses production is also underway with possible preview before year-end.
Challenges Ahead
Apple faces potential antitrust rulings affecting its App Store model, while the industry shift toward AI-powered searches could reduce payments from Google. Trade policy uncertainty and Chinese manufacturing reliance remain risks despite containing tariff impacts to only a few billion dollars so far.
For official updates, visit Apple. For more tech industry news, check Technosports.
FAQs
When will Apple announce fiscal Q1 2026 results?
Results are expected by late January or early February 2026 with projected $140B revenue.
What’s Apple’s biggest 2026 hardware launch?
The foldable iPhone 18 Pro with in-house C2 modem marks Apple’s entry into foldables.
