# Apple’s Big Week: iPhone 17e, New MacBook, iPads & More

URL: https://technosports.co.in/apple-big-week-iphone-17e-new-macbook-ipads/  
Published: 2026-03-01  
Updated: 2026-03-01  
Author: Hardik Dhamija

Tim Cook promised a “big week ahead” — and he wasn’t bluffing. Starting March 4 at media events in New York, Shanghai, and London, [Apple](https://www.apple.com/) is set to drop its most product-dense launch of 2026. Here’s everything expected.

![Apple Big Week](https://technosports.co.in/wp-content/uploads/2026/03/Apple-Big-Week-1-1024x576.jpg)

## Every Product Apple Is Launching This Week

| Product | Key Upgrade | Expected Price |
| --- | --- | --- |
| **Low-Cost MacBook** | A18 Pro chip, colorful design | ~$599–$799 |
| **iPhone 17e** | A19 chip, MagSafe added | ~$599 |
| **iPad Air (M4)** | M4 chip, Wi-Fi 7, C1X modem | From $599 |
| **iPad 12th Gen** | A18/A19, [Apple Intelligence](https://technosports.co.in/?s=Apple+Intelligence) debut | From $349 |
| **MacBook Pro 14″/16″** | M5 Pro / M5 Max chips | From $1,999 |
| **MacBook Air** | M5 chip upgrade | From $1,099 |

![](https://technosports.co.in/wp-content/uploads/2026/03/iPhone-17e-2-1-1024x576.jpeg)

## What’s Actually Worth Getting Excited About

The headline product is Apple’s **low-cost MacBook** — the first new MacBook category in years. Powered by the A18 Pro chip in multiple fun colors (pink, yellow, blue, silver), it’s clearly aimed at students as a Chromebook alternative, starting potentially at $599. It won’t have Thunderbolt, backlit keys, or True Tone — but for everyday use, it’s more than capable.

The **iPhone 17e** finally gets MagSafe — the biggest missing feature from the 16e — along with Apple’s faster C1X modem and the A19 chip. At the same $599 price, it’s an easy upgrade recommendation over its predecessor.

![Apple Big Week](https://technosports.co.in/wp-content/uploads/2026/03/Apple-MacBook-Pro-1-1024x683.jpg)

The **iPad 12th Gen** is arguably the most meaningful update: it gains Apple Intelligence support for the first time, something the A16-powered 2025 model couldn’t do. Both iPads get the N1 networking chip for Wi-Fi 7 and Bluetooth 6.

The M5 Pro/Max MacBook Pro refresh is solid but, as TechnoSports has noted, those eyeing a MacBook Pro may want to wait — an OLED touchscreen redesign with M6 chips is expected next year.

Apple isn’t holding a keynote this time — new products will roll out via press releases before the March 4 media experience.

## FAQs

### **What is the price of Apple’s new low-cost MacBook?**

It’s expected to start between $599 and $799, making it Apple’s most affordable laptop ever.

### **Does the iPhone 17e finally support MagSafe?**

Yes — MagSafe is one of the biggest upgrades over the iPhone 16e, enabling faster wireless charging and accessory compatibility.