Absolute Sports, a subsidiary of Nazara Technologies and the parent company of well-known platforms such as Sportskeeda.com, ProFootballNetwork.com, and SoapCentral.com, has announced a significant expansion in the US gaming content landscape.
Absolute Sports, a Nazara subsidiary, Acquires Assets of DeltiasGaming.Com, a Leading US Gaming Content Platform
The company has entered an asset purchase agreement to acquire DeltiasGaming.com, a premier source of gaming and esports content in the United States. This strategic acquisition, valued at $900K (~INR 7.5 crores) and to be paid over several tranches, is expected to close within the next 45 days, subject to the usual closing conditions.
DeltiasGaming.com, recognized for its high-quality gaming and esports content, reported revenues of $575K (~INR 4.8 crores) for the twelve-month period ending June 2024. Absolute Sports plans to utilize its cash reserves to complete this transaction.
With this acquisition, the company is poised to deepen its footprint in the US gaming and esports media sector. The company already commands a vast gaming audience through its flagship brand, Sportskeeda.com. By integrating DeltiasGaming.com’s assets, Absolute Sports aims to tap into the platform’s loyal user base of nearly 1.5 million monthly readers and leverage its established brand equity. This move will solidify Absolute Sports’ position as a leading voice in the gaming media space.
Additionally, the acquisition opens up new avenues for reaching a broader audience through DeltiasGaming.com’s presence on YouTube and Twitch, popular platforms among gaming enthusiasts.
Ajay Pratap Singh, CEO of Absolute Sports, expressed his excitement about the acquisition: “With this acquisition, Absolute Sports will now serve upwards of 5 million US gaming enthusiasts with high-quality gaming and esports-related news and analysis content across our various properties.”
This strategic move underscores the companys’ commitment to expanding its influence and reach in the ever-growing gaming and esports sector, catering to the dynamic needs and interests of gaming enthusiasts in the US.