Apple TV+ is kicking off the new year with an irresistible treat for viewers. The streaming service, known for its high-quality original content, is offering a subscription-free weekend on the first weekend of January. From January 6th to January 7th, anyone can explore its acclaimed library of shows and movies without paying a dime. This is an excellent opportunity for non-subscribers to dip their toes into what Apple TV+ has to offer—and maybe, just maybe, become long-term fans.
Here’s everything you need to know about this limited-time offer, along with a list of must-watch content to make the most out of your binge-watching spree.
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Why is Apple TV+ Going Subscription-Free?
Offering a subscription-free weekend is a strategic move by Apple. While Apple TV+ has garnered praise for its exclusive originals, like Ted Lasso and The Morning Show, it faces stiff competition from other streaming giants like Netflix, Disney+, and Amazon Prime. This free viewing window is likely aimed at attracting hesitant viewers who may have been curious about the service but unwilling to commit to a subscription fee.
By letting users freely explore its offerings, Apple hopes to convert many of them into paying customers. It’s a smart way to showcase the platform’s standout content while taking advantage of the holiday season’s relaxed vibe when people are more likely to indulge in entertainment.
What You Can Watch During the Free Weekend
During the free weekend, you’ll get access to the entire Apple TV+ catalog, which features a mix of award-winning series, gripping dramas, family-friendly titles, and blockbuster-worthy films. Here are some of the top shows and movies you shouldn’t miss:
1. Ted Lasso
The global sensation starring Jason Sudeikis is a feel-good comedy packed with heart, humor, and inspiration. This Emmy-winning show follows upbeat football coach Ted Lasso as he navigates coaching an English soccer team, despite knowing little about the sport. If you haven’t experienced its charm yet, this free weekend is the perfect time to see what all the hype is about!
2. The Morning Show
Dive into the cutthroat world of morning television with Jennifer Aniston and Reese Witherspoon leading this gripping drama. The show explores power dynamics, gender roles, and the intense journalism industry, making it a must-watch for fans of thought-provoking storytelling.
3. Severance
Take a trip into the mind-bending world of Severance, Apple TV+’s critically acclaimed sci-fi thriller. It tells the story of workers whose work and personal lives are surgically separated, offering a dark take on corporate culture. The show’s originality and twists will leave you hooked.
4. Shrinking
Harrison Ford and Jason Segel light up this heartwarming series about a therapist who starts giving unfiltered advice to his clients. Equal parts funny and emotional, it’s the perfect show to start your new year with a few laughs and plenty of feels.
5. Foundation
Sci-fi fans are in for a treat. Based on Isaac Asimov’s groundbreaking novel series, Foundation is a sprawling epic about the fall and rise of civilizations, making it visually stunning and intellectually stimulating.
6. CODA
This heartwarming film, which won the Academy Award for Best Picture, follows the struggles and dreams of a child of deaf adults (CODA). It’s touching, beautiful, and showcases remarkable performances by its cast.
7. Black Bird
Looking for something darker? Black Bird is a gripping psychological thriller based on a true story. It stars Taron Egerton and explores the depths of crime, human psychology, and redemption.
8. For All Mankind
This alternate-history drama imagines a world where the space race never ended. Thought-provoking storytelling and stunning visuals make it a must-watch for science and space enthusiasts.
9. Spirited
If holiday cheer is still lingering in your household, this delightful musical twist on A Christmas Carol, starring Ryan Reynolds and Will Ferrell, will keep the festive spirit alive.
10. Family Favorites
Families can enjoy animated hits like Luck and Wolfwalkers, ensuring that the free weekend offers something for viewers of all ages.
How This Free Weekend Could Transform Apple TV+’s Growth
While Apple TV+ has delivered critical hits, it still trails behind its competitors in terms of subscriber numbers. The subscription-free weekend is a smart play to turn curiosity into commitment. By offering full access to premium content without asking for credit card details or commitments, Apple lowers the barrier of entry for potential subscribers.
This kind of promotion builds goodwill and offers an immersive experience for users who might not spend money on yet another streaming subscription. If even a fraction of free viewers transition to paying subscribers, Apple TV+ could see significant growth.
A Timely Move
January is a strategic time for such an offer. The post-holiday lull often sees people craving entertainment as they relax and settle into the new year. With families gathered indoors, it’s the perfect moment to spread the word about Apple TV+’s rich library.
Don’t Miss Out!
Whether you’re a casual viewer looking to explore new content or someone who’s been eyeing Apple TV+ but hasn’t taken the plunge, the first weekend of January is your golden ticket. Mark your calendars for January 6th and 7th, grab some popcorn, and prepare to binge on world-class storytelling.
This free weekend isn’t just an opportunity to enjoy incredible shows and movies—it could be the moment you discover one of your new favorite streaming platforms. After all, why resist when it costs you absolutely nothing?
FAQ
How do I claim my free Apple TV Plus subscription?
Open the Apple TV app. If you’re using an eligible Apple device, a message might ask you to redeem your Apple TV+ promotion. If you can’t redeem your promotion, make sure that you’re eligible. Select the Apple TV+ tab.