K-drama fans, your next obsession just dropped its first look — and the setup alone is enough to get your heart racing. Love in Disguise, the upcoming tvN romance thriller, has unveiled its first character stills, and if you weren’t already excited, you will be now.
Table of Contents
Love In Disguise — Everything We Know So Far
| Detail | Info |
|---|---|
| Title | Love in Disguise |
| Network | tvN |
| Genre | Romance Thriller |
| Lead Cast | Yim Si Wan, Seol In Ah |
| Based On | Web novel & webtoon “Why Don’t You Know She’s a Woman?” |
| Scheduled Air Date | Second half of 2026 |
| Character 1 | Yoon Yi Jun — Chaebol heir & murder suspect |
| Character 2 | Kang Jae Hee — Former special forces officer, undercover secretary |
What Is Love In Disguise About?
The premise here is genuinely fresh — even within the crowded K-drama landscape. Love in Disguise is a romance thriller that follows an arrogant third-generation chaebol heir who becomes a murder suspect, and a former special forces officer who goes undercover as his personal secretary to investigate him.
It’s part slow-burn romance, part cat-and-mouse thriller. Think corporate power, hidden identities, and two people who really shouldn’t be falling for each other — but absolutely will. The drama is based on the popular web novel and webtoon “Why Don’t You Know She’s a Woman?”, which already has a loyal fanbase who’ve been waiting to see their favourite story brought to life on screen.

Meet the Characters
👔 Yim Si Wan as Yoon Yi Jun
Yim Si Wan plays Yoon Yi Jun, the next heir to Taegang Group, the top-ranked conglomerate in the business world. He’s powerful, arrogant, and very much not what he seems. Yim Si Wan has quietly built one of the most impressive careers in Korean entertainment — from his idol roots with ZE:A to acclaimed dramatic turns in Strangers from Hell and The Wailing. This role looks set to be another significant showcase for his range.
🗡️ Seol In Ah as Kang Jae Hee
Seol In Ah plays Kang Jae Hee, a former special forces officer who goes undercover as Yoon Yi Jun’s secretary. It’s a classic “disguise” setup, but the twist of a highly trained soldier navigating the suffocating world of a chaebol family — while simultaneously trying not to catch feelings — makes for irresistible drama. Seol In Ah has been a fan favourite since Business Proposal and My Roommate Is a Gumiho, and this looks like her most complex role yet.
The Chemistry Looks Electric Already
The production team isn’t holding back on expectations. They revealed that both Yim Si Wan and Seol In Ah are pouring passion into every detail, from hairstyles to outfits, to express the intense personalities of their respective characters, and have asked fans to look forward to the visual chemistry between them as well as their striking transformations throughout the scenes.
That’s exactly the kind of behind-the-scenes dedication that separates good K-dramas from great ones — and the character stills already suggest the visual pairing is going to be something special.
K-dramas based on webtoons have a strong track record of success — you can learn more about the growing influence of Korean webtoon adaptations on Wikipedia. For more K-drama updates, casting news, and entertainment coverage, visit TechnoSports and stay ahead of every trending story.
FAQs
Q: When will Love in Disguise air on tvN?
The drama is officially scheduled for the second half of 2026, though an exact premiere date has not yet been confirmed.
Q: What is Love in Disguise based on?
It is adapted from the popular Korean web novel and webtoon titled “Why Don’t You Know She’s a Woman?”, which already has a passionate fanbase.





