Cellecor Gadgets Limited delivered impressive half-yearly results on November 6, 2025, reporting ₹641.5 crore in net sales—a 50.7% jump from last year. The consumer electronics company’s profit after tax grew 35.2% to ₹19.6 crore, driven by strong demand across Tier II and Tier III markets for feature-rich gadgets at accessible prices.
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Cellecor H1 FY26: Financial Performance
| Metric | H1 FY26 | H1 FY25 | Growth |
|---|---|---|---|
| Net Sales | ₹641.5 Cr | ₹425.7 Cr | 50.7% YoY |
| PAT | ₹19.6 Cr | ₹14.5 Cr | 35.2% YoY |
| EBITDA | ₹34.1 Cr | ₹25.3 Cr | 34.8% YoY |
| Period Ended | September 30, 2025 | September 30, 2024 | — |
| Exclusive Stores | 8 locations | — | Nationwide expansion |
| Stock Exchange | NSE EMERGE | — | Scrip: CELLECOR |
Tier II & Tier III Markets Drive Growth
The standout performance reflects growing nationwide demand for design-led gadgets at accessible price points. Cellecor’s strategic focus on high-opportunity retail markets beyond metros is paying dividends, with Tier II and Tier III cities showing particularly strong consumer uptake across TVs, home appliances, audio products, smart accessories, and personal technology.
The company expanded to eight Exclusive Brand Stores across diverse geographies including Delhi, Bhopal, Mizoram, Leh Ladakh, Andaman & Nicobar Islands, Sasaram (Bihar), Nanded (Maharashtra), and Barnala (Punjab). These immersive experience hubs deepen brand access in high-potential consumption markets often overlooked by competitors.
Value-Plus Strategy Resonates
Ravi Agarwal, Co-Founder & Managing Director, explained the success: “Our performance in H1 underscores the trust consumers place in our brand and the strength of our value-plus product strategy. We’re democratizing smart gadgets by making premium product experiences affordable and widely available.”
This positioning targets aspirational consumers in emerging markets seeking quality electronics without premium pricing—a massive addressable market as digital adoption accelerates across India’s smaller cities and towns.
Business Highlights H1 FY26
Key achievements include continued retail expansion across Tier II and Tier III cities, high consumer uptake for TVs and home appliances, enhanced brand visibility through marketing and channel investments, and positive operational momentum heading into the festive quarter—traditionally the strongest sales period for consumer electronics.
Growth Runway Ahead
Cellecor enters H2 FY26 positioned to capture emerging demand across India’s rapidly evolving consumer-tech landscape. The company sees strong headroom for growth driven by retail expansion, product innovation, and rising aspirations across emerging markets.
With a diverse portfolio spanning mobile phones, smart TVs, speakers, neckbands, TWS earbuds, soundbars, smartwatches, and washing machines, Cellecor is capitalizing on India’s multi-category consumption growth story.
Founded in 2012 as Unity Communications, Cellecor has evolved into a leading consumer electronics brand with products sourced from various electronic assemblers and manufacturers, delivering quality at affordable prices under its commitment to “making happiness affordable.”
For more consumer tech news and business updates, visit TechnoSports. Check out Cellecor’s product range on their official website.
FAQs
Is Cellecor publicly traded?
Yes, listed on NSE EMERGE (SME Platform) with scrip code CELLECOR.
What’s driving Cellecor’s rapid growth?
Tier II/III market expansion and affordable premium product positioning.
