Wednesday, May 25, 2022

Virat Kohli backed global wellness technology leader Hyperice launches Hypervolt 2 Pro in India

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MUMBAI, INDIA, March 16, 2022 – Hyperice, a global high-performance wellness brand specializing in percussion, dynamic air compression, vibration, thermal technology, mind technology, and contrast therapy, today announced the launch of its most powerful device yet – the Hypervolt 2 Pro, in India. 

With the Hypervolt 2 Pro, users now have access to the same powerful percussion massage therapy as the world’s best athletes right in the palm of their hand. The newest generation of its wildly popular Hypervolt line, the Hypervolt 2 Pro is equipped with five variable speeds to provide relief to stiff muscles and a new digital dial, so users can train and recover like a pro.

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Virat Kohli with the Hypervolt 2 Pro

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Earlier this year, Hyperice introduced three new products in the Indian market – the Hypervolt 2Vyper 3, and Vyper Go. These announcements come on the heels of Hyperice’s recent foray into the country with Virat Kohli as its first Indian ambassador and athlete-investor. Virat joins an unmatched list of elite global athlete-investors, including global football superstar Erling Haaland, 4-time tennis Grand Slam champion Naomi Osaka, Super Bowl MVP Patrick Mahomes, NBA Star Ja Morant, and PGA TOUR champion Rickie Fowler. Hyperice also announced new investments from superstars across the sports world including professional golfer Rory McIlroy, Formula One (F1) driver Daniel Ricciardo, NHL player Connor McDavid, NBA player Klay Thompson and NBA player Jayson Tatum.

Commenting on the launch, Virat Kohli said, “Hyperice has time and time again raised the bar when it comes to advancements in the technology of recovery tools. The brand’s expansive portfolio of innovative products has supported me immensely with my recovery and overall performance. I’ve always believed that recovery is an important aspect of wellbeing for everybody; whether you’re a professional athlete, a fitness enthusiast, or simply seeking a healthier lifestyle. Now, with the launch of the Hypervolt 2 Pro in India, users can warm up and recover just like the pros do.”

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“Consumers are now looking for new and convenient ways to help improve their health and wellness. And, over the last decade, Hyperice has advanced the recovery and movement category by introducing best-in-class technologies for all. The Hypervolt 2 Pro is one such powerful device that was designed in collaboration with the world’s best athletes and physiotherapists to help enhance recovery, prevent injury, and ensure overall wellbeing,” said Rodney Block, Head of APAC of Hyperice. “India is one of our top three growth markets, and we have built our presence through retail expansion, fitness expansion, and associations with athlete investors such as Virat Kohli. We are truly excited for the launch of the Hypervolt 2 Pro in the country and look forward to helping customers worldwide recover faster and move better.”

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Level up with the Hypervolt 2 Pro

The Hypervolt 2 Pro is Hyperice’s strongest percussion massage device. It offers deep-penetrating relief to stiff muscles, allowing users to train harder and recover faster. The Hypervolt 2 Pro offers all the benefits of the beloved Hypervolt including accelerated warmup and recovery, increased range of motion, circulation and blood flow, and relief from muscle pain, stiffness, and soreness. The Bluetooth® enabled device comes with a highly ergonomic handle and five variable speeds controlled by a new digital dial. At 2.6 lbs, the device is lightweight, comes with 3-hour long battery life, is TSA approved for carry-on, and is equipped with Hyperice’s patented QuietGlide® technology, making the device whisper quiet. The device is also equipped with Hyperice’s patented Pressure Sensor Technology™, which showcases how much pressure is being applied. It offers guided routines from top athletes and automatic speed adjustment with the Bluetooth® connected Hyperice App, powered by HyperSmart™ technology. The Hypervolt 2 Pro comes with 5 head attachments (fork, ball, cushion, flat, bullet) and ahead attachment pouch to keep all the attachments together and organized.

Availability and pricing

Starting today, the Hypervolt 2 Pro will be available for purchase online on hyperice.in, and Amazon at a price of INR 38,999. It will also be available at Croma stores with an option of 0% EMI.

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Raunak Saha
Raunak Saha
A cs engineer by profession but foodie from heart. I am tech lover guy who has a passion for singing. Football is my love and making websites is my hobby.

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