Monday, May 23, 2022

Sony is preparing for a major development in the Electric Vehicle department

- Advertisement -

Sony, a well-known electronics corporation best known for its video game consoles and televisions, is preparing to enter the electric vehicle market.

Its electric vehicle initiative began two years ago, but it is now drawing partners who can help it develop and construct roadworthy vehicles. Although it’s unknown how far Sony will take these efforts, the elements are starting to fall into place for the corporation to build a competitive electric vehicle business.

The path to a successful electric vehicle for Sony is a steep one. The company is dealing with all of the ‘typical’ challenges and barriers that come with establishing a successful auto brand, such as ensuring a functional supply chain, production, testing, and so on.


Of course, Sony might rely on contract manufacturing and other outsourcing options in the short term, but long-term growth will necessitate a change to in-house production and development.

In the competitive scenario, Sony will fight out against every traditional manufacturer as well as several well-funded startups, some of whom have already started delivering new electric vehicles to customers.

Despite this, Sony has two prototypes and has already formed a cooperation with Magna International, an Austrian manufacturer. Many of the essential pieces are already in place or motion, thanks to Bosch and other big-name auto parts manufacturers.

- Advertisement -

Why would Sony want to enter such a difficult industry? The PlayStation maker sees subscription entertainment services and other pay-as-you-go features that may be integrated into cars as a way to enhance revenue.

The corporation also recognizes that neglecting electric vehicles is a danger, as its leaders feel that EVs are altering the car industry in the same manner that the iPhone did over a decade ago.

also read:

The difficulty of mining and Hash Rate make Bitcoin prices plummet


- Advertisement -
Nivedita Bangari
Nivedita Bangari
I am a software engineer by profession and technology is my love, learning and playing with new technologies is my passion.


Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Related Articles

More To Consider

Stay Connected

Boat Lifestyle [CPS] IN

Hot Topics


Latest Articles



Adblocker detected! Please consider reading this notice.

We've detected that you are using AdBlock Plus or some other adblocking software which is preventing the page from fully loading.

We don't have any banner, Flash, animation, obnoxious sound, or popup ad. We do not implement these annoying types of ads!

We need money to operate the site, and almost all of it comes from our online advertising.

Please add to your ad blocking whitelist or disable your adblocking software.