The partnership will also include a variety of interactive fan events featuring appearances by current and former NBA players
ABU DHABI, United Arab Emirates, November 16, 2021/ — Groundbreaking Partnership Marks First NBA Games in the Arabian Gulf; partnership Also Includes Fan Events, Jr. NBA Leagues for Boys and Girls, NBA Fit Clinics and NBA 2K League Events Beginning in 2022.
The National Basketball Association (NBA) and the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) today announced a groundbreaking multiyear partnership to host the first NBA games in the United Arab Emirates (UAE).
The two NBA preseason games in Abu Dhabi in October 2022 will mark the league’s first games in the Arabian Gulf. The participating teams and host venue will be announced at a later date. Fans can register their interest in receiving more information by visiting NBA.com/abudhabi.
The partnership will see DCT Abu Dhabi, under “Visit Abu Dhabi,” the tourism promotion initiative of the UAE’s capital city, serve as the Official Tourism Destination Partner of the NBA in the Middle East, North Africa, Europe and China.
The partnership will also include a variety of interactive fan events featuring appearances by current and former NBA players, the launch of Jr. NBA Leagues for boys and girls at schools across the UAE fostering teamwork and inclusion, a series of NBA FIT Clinics promoting health and wellness, and an NBA 2K League exhibition event.
“Today’s announcement further demonstrates the emirate’s position as a top-tier home for global sports and for attracting the very best talent,” said DCT Abu Dhabi Chairman HE Mohamed Khalifa Al Mubarak. “As Abu Dhabi is committed to further developing as a dynamic global destination, adding the NBA to our impressive year-round portfolio of sports and entertainment events only reinforces the UAE capital’s standing as a centre of sporting excellence. We look forward to the NBA playing an integral role in developing young talent and healthy lifestyles at the grassroots level – the heart of the UAE’s strategy – which places great emphasis on empowering youth and building a sustainable future for the nation and future generations.”
“As we celebrate the NBA’s 75th Anniversary Season, partnering with DCT Abu Dhabi to bring the first NBA and NBA 2K League games and events to the UAE marks an important milestone in basketball’s continued global growth,” said NBA Deputy Commissioner and Chief Operating Officer Mark Tatum. “Abu Dhabi is a vibrant multicultural hub with a demonstrated track record of hosting world-class sporting events, and this partnership will not only bring the live NBA and NBA 2K League experience to fans in the Middle East, but it will also create opportunities for boys and girls to learn the fundamentals and core values of the game through a variety of grassroots programming and fan events.”
NBA games and programming reach fans in the Middle East on beIN SPORTS, The Sports Channel and NBA League Pass, the league’s premium live game subscription service. More than 220 male and female prospects from the region – including five players from the UAE – have participated in Basketball Without Borders (BWB) or NBA Academy, the league’s elite basketball development programs for top prospects from outside the U.S. Since 2019, more than 500 boys and girls have participated in the NBA Basketball School Dubai (UAE), a year-round, tuition-based basketball development program for boys and girls ages 6-18.
Abu Dhabi has consistently demonstrated its capabilities in hosting world-class sporting events. Pioneering initiatives such as DCT Abu Dhabi’s “Go Safe Certification” highlight the city’s unwavering commitment to the community and visitors’ health and safety, while enabling it to continue to hold the best of live sporting events.