Wednesday, December 8, 2021

OnePlus, OPPO, Vivo has applied for Trademark Application in India for Electric Vehicles

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Chinese companies occupy about 70 percent of the smartphone market in India. OnePlus, OPPO, vivo and Xiaomi have made their full entry in the Indian market. Apart from smartphones, other products of these Chinese companies such as smart TVs, smart watches, speakers, fitness bands, cleaning robots are also present in India. Now three big Chinese companies are planning to sell automatic vehicles and electric scooters in India.

OnePlus has filed for a trademark for autonomous cars, cycles. Scooters in India which means that the smartphone giant will finally launch its auto segment in India. BBK Electronics which is the parent company of OPPO, Vivo, Realme, and OnePlus is gearing up to venture into the electric vehicle space which is turning out to be one of the most profit-mongering spaces. 

Tipster Debayan Roy has shared the trademark applications filed by BBK Electronics subsidiaries OnePlus, Oppo, Realme, Vivo, and by Poco. The trademark applications are for electric vehicles that these tech giants are said to be developing. However, most of these trademarks have either been opposed or objected against, while only Realme’s trademark has been registered.

The trademarks shared by Roy pertain to driverless cars (autonomous cars), boats, self-balancing scooters and boards, remote control vehicles, trolleys, tyres, civilian drones, and anti-theft devices. The trademarks by these Chinese tech giants were filed earlier this year and do also date back to 2018. They have been filed under Class 12. It should be noted that for companies, while applying for trademarks does indicate interest in the space, it remains uncertain whether a launch is indeed on the cards. Since there has been no confirmation from the brands on the development of EVs, this information should be considered with a pinch of salt.

OnePlus has filed the trademark for the words OnePlus Life. This does not give any insight on the product or products that it is planning to launch in the eclectic vehicles segment. The trademark filed by Realme are for the words Realme TechLife and TL device.

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Astitva Patle
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