Apple is expecting to witness robust sales in the second half of this year, which could lead it to grab one-third of the total global 5G smartphone shipments in 2021, the company may achieve this owing to the previously launched iPhone 12 Series and the upcoming iPhone 13 lineup as well.
According to a report from Counterpoint Research, Apple’s 2021 iPhone is set to cause a spike in 5G handset shipments in the fourth quarter of this year, this would have shipments reach a sizeable 200 million units, which would help the total shipments of the year reach a total of 605 million units.
Back in 2020, the brand’s iPhone 12 Series accounted for 24% of all 5G handset shipments globally despite the launch of the new iPhones being delayed by a month.
But this year, the brand would likely be able to see a higher market share thanks to the release being at its traditional launch date.
Through this earlier release, the iPhone 13 could have Apple capture a notable 33% of global 5G smartphone shipments this year. Counterpoint Researchers believe that the ‘appetite’ for iOS devices is strong in various markets, despite the lack of ‘must have’ specs in some models.
As per Jeff Fieldhack, research director for North America, “Apple could hit a significant milestone in terms of US-installed base, where Android has been bleeding share to iOS, which now sits at around 44%. A strong holiday season, some economic recovery, further COVID easing, and continued privacy and services push from Cupertino could certainly be enough to nudge the balance in Apple’s favor.”
Source: Counterpoint Research