Sunday, January 23, 2022

EA officially purchases Playdemic from WarnerMedia for $1.4 billion

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EA is not a new name when it comes to Mobile Gaming; however, not many of its mobile platform games are what we consider to be top-notch. Though its PC and Console games have won many awards, we are still waiting for the gaming company to deliver a decisive title on the mobile platform.

According to recent news, EA has purchased the mobile game developer Playdemic for $1.4 billion. The mobile game developer is the studio behind Golf Clash and was previously a part of WarnerMedia. Upon purchase, EA stated that it plans to use Playdemic’s experience to help make future mobile games and that it’s interested in using Golf Clash’s mechanics with other franchises.

Though the idea here seems to be only using Golf Clash which has over 10 million installs on Google Play Store. but it also plans on using this opportunity to incorporate some of its other series — it makes the PGA golf games after all.

EA seems to be extremely focused on increasing its presence known in the mobile gaming market recently as we also have heard the news that purchased mobile developer Glu in February for $2.1 billion.

Coming to WarnerMedia, Playdemic’s former owner, the company is now moving from AT&T and joining Discovery. The company says that it’s divesting from Playdemic as “part of [its] overall strategy to build games based on Warner Bros. storied franchises.” The official Warner Bros. Games’ website is dominated by franchises like Lego, Harry Potter, and Mortal Kombat.

The company even has listed upcoming games like the DC universe-based Gotham Knights. However, the company has officially announced that the rest of the upcoming games will become part of the combined Warner-Discovery company after the deal is settled.

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Avatar of Nivedita Bangari
Nivedita Bangari
I am a software engineer by profession and technology is my love, learning and playing with new technologies is my passion.

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