Manchester United announce official TikTok account

The growth of the digital age has made it almost compulsory for football clubs to indulge in new ways to keep in touch and reach out to their worldwide fanbase. 

The biggest clubs in Europe have all employed the modern art of reaching out to fans via social media well, and have also made accounts on TikTok. 

Working towards that very end, Manchester United are the latest club to launch their official TikTok account in an attempt to connect better with their audience. They join the likes of Dortmund, Bayern, Milan and rivals Liverpool on the app. 

While the gesture will be appreciated by those who fondly use the video-sharing platform, their performances on the pitch have left something to be desired in terms of consistency. 

Since TikTok is something that is mainly used by the younger generation, this move by United is a smart one if they are to lure international, as well as domestic fans into supporting the iconic club. 

The club’s intent is further enhanced by their claims of  wanting to “pioneer fresh and unique ways of engaging with existing fans while reaching out to a youth audience globally.”

United did manage to earn their first home victory of the season against Leipzig in midweek, with the scoreline reading 5-0 at full time. 

However, work will have to be put in by the United players to ease the sting of the losses to Crystal Palace and Spurs at home. 

The brand new account will feature plenty of behind the scenes footage at the club, including highlights of matches from never seen before angles. 

Bruno Fernandes Manchester United Manchester United announce official TikTok account

Among the other content promised by the United account includes ‘hashtag challenges’ and short videos from the various squads at the club that make up the very essence of the app. 

Phil Lynch, Manchester United chief executive of media, said: “This exciting launch will help us connect with a new generation of fans around the world and provide a platform for new forms of storytelling and innovative club content.”

Do check out:

LEAVE A REPLY

Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.

More like this

Manchester United’s Amad Diallo Faces Lengthy Spell on Sidelines with Ankle Ligament Injury

Manchester United’s Amad Diallo Faces Lengthy Spell on Sidelines...

Manchester United have suffered a major setback as winger Amad Diallo sustained an ankle ligament injury during...
Antony’s Spanish Revival: Manchester United Loanee Shines Again for Real Betis

Antony’s Spanish Revival: Manchester United Loanee Shines Again for...

Antony has wasted no time making an impact at Real Betis, continuing his electrifying form with another...
Jadon Sancho’s Instagram Comment for Rashford Sparks Manchester United Fan Outrage

Jadon Sancho’s Instagram Comment for Rashford Sparks Manchester United...

Manchester United have endured their fair share of poor transfer decisions, but parting ways with Jadon Sancho...

BLACKPINK Jisoo Breaks the Internet with Stunning TikTok Debut:...

BLACKPINK Jisoo Updates! In a move that sent ripples through the K-pop world, BLACKPINK's Jisoo made her grand...
Top 10 Transfers of the Winter Transfer Window

Top 10 Transfers of the Winter Transfer Window

As the winter transfer window for the 2024-25 season officially closes, numerous moves have reshaped squads across...

LATEST NEWS

WPL 2025: Gardner, Bowlers Propel Gujarat Giants To Hand RCB Third Consecutive Defeat At Chinnaswamy

A thrilling finish seemed imminent as Gujarat Giants struggled early in their modest chase. However, the momentum shifted dramatically in the ninth over when...

WPL 2025: Delhi Capitals Women vs Mumbai Indians Women – Preview, Prediction and Where To Watch The Match LIVE

The second-placed Delhi Capitals Women (DEL-W) are set to face the table-topping Mumbai Capitals Women (MUM-W) in the 13th match of the ongoing WPL...

HMD Teases FC Barcelona-Themed Phone, New Devices for MWC 2025

Mobile World Congress (MWC) is set to begin on March 3 in Barcelona, Spain, with several brands like Realme and Tecno confirming their participation....

India Loses Hosting Rights for Asia Cup 2025 After BCCI-PCB Neutral Venue Agreement

Cricket fans, buckle up for a tournament that’s making waves even before the first ball is bowled! The Asia Cup 2025 is shaping up...

Featured