Saturday, May 21, 2022

IPL 2020: Star Sports Hindi again the top-most channel as IPL continues the highest ratings for the second week

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The Indian Premier League (IPL) 2020 is now around three weeks old. Obviously, the matches are carried out in empty stadiums. The teams won’t have the support of their 12th man, which is the crowd!

One may think that can have an impact on the business aspect of the sport. However, exactly the opposite of that has happened. Due to the pandemic situation and almost every entertainment source being on hold, more people are tuning in to their TV sets or online platforms. The IPL 2020 is thus set to break all the viewership records.

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The BARC India has released the ratings of the first week of the IPL (19th September to 25th September). The numbers were obviously through the roof. Star Sports 1 Hindi became the number 1 channel across all genres. This includes literally every genre like entertainment, news, etc. The channel for the first time had 1,247,407 (Weekly impressions in 1000’s). Other Star channels Star Utsav and Star Plus were at number 2 and number 3 respectively as well.

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The BARC India has now released the ratings for the second week of the IPL 2020 and the results have surpassed even the first week numbers.

Star Sports 1 Hindi becomes the number 1 channel again!

The first week numbers were a tough act to follow. The second week numbers, however, the viewership numbers increased by a further 3-4%.

Star Sports 1 Hindi is still the number 1 channel across all genres for the second week on the charts. The Star Sports 1 Hindi had topped with 1,300,769 (Weekly impressions in 1000’s). Other Star channels Star Utsav and Star Plus are at number 2 and number 3 respectively as well.

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The match between Mumbai Indians and Royal Challengers Bangalore became the top rated game of the week. The most for any television program of the week.

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